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市場調査レポート

中国のヨット産業の分析(2012年)

Research Report on Chinese Yacht Industry, 2012

発行 China Research and Intelligence 商品コード 239805
出版日 ページ情報 英文 60 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=114.58円で換算しております。
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中国のヨット産業の分析(2012年) Research Report on Chinese Yacht Industry, 2012
出版日: 2012年05月04日 ページ情報: 英文 60 Pages
概要

今までは中国の市民にはまったく縁遠かったヨットですが、近年の経済発展やライフスタイルの変化などで、一般市民にもヨットの利用が浸透してきました。2011年のヨット産業の規模は51億人民元(4億4000万米ドル、前年比30%増)となり、まだ規模の小さな段階ですが、今後の見通しは明るいといえます。

当レポートでは、中国のヨット(遊行船)産業について分析し、これまでの発展動向、中国国内のヨット需要量・生産量・貿易量、公的機関向け市場、ヨット産業への投資機会、主要企業のプロファイル、今後の成長の見通しなどを調査・考察して、その結果を概略以下の構成でお届けします。

第1章 中国のヨット産業の概要

  • ヨットの定義と分類
    • ヨットの定義
    • ヨットの分類
  • ヨットの設計と建造上の特性
    • ヨットの設計上の特徴
    • ヨットの建造上の特徴
    • ヨットの支援設備の分類
  • ヨットの産業連鎖
    • 概要
    • ヨット設計業
    • ヨット建造業
    • ヨット販売業
    • ヨットクラブ
    • ヨットのリース
    • その他の関連産業
  • ヨット産業の特徴
    • 周辺産業への強力な発展促進力
    • 海洋産業の発展促進
    • 造船業の発展促進
    • 産業コアの分析

第2章 中国のヨット産業の発展(2011〜2012年)

  • 発展環境
    • 経済環境
    • 政策環境
    • 社会環境
  • 中国のヨット産業の発展
    • 発展経路
    • 中国のヨット設計業
    • 中国のヨット製造業
  • 中国国内のヨット需要
    • 市場規模
    • 市場の特徴
  • 公共部門向けヨット市場
    • 米国沿岸警備隊
    • 海上保安庁(日本)
    • 中国政府向けヨット市場
  • 都市住民向けヨット市場
    • 観光旅行
    • ヨットクラブの急速な発展

第3章 中国国内の主要なヨット生産地域(2011〜2012年)

  • アモイ(廈門)
    • 自然面・文化面での条件
    • 交通面での条件
    • ヨット産業
  • 珠海
  • 青島

第4章 市場競争の分析(2011〜2012年)

  • 主な競争形態
    • ブランド間の競争
    • 価格競争
  • 国産ヨットと輸入ヨットの競合

第5章 中国国内の主なヨットメーカー(2011〜2012年)

  • Sunbirds Yacht Co, Ltd.
    • 企業プロファイル
    • 事業内容
  • Shanghai Bestway Marine Engineering Design Co., Ltd.
  • Shanghai Double Happiness Yacht Co., Ltd.
  • その他の企業

第6章 中国国内の主なヨットクラブ(2011〜2012年)

  • Sanya Visun International Yacht Club Limited
  • Shenzhen Longcheer Yacht Club Ltd.
  • Shenzhen Bay Marina Yacht Club Co., Ltd.
  • Xiamen Wuyuan Bay Sailing Club
  • Xiangshan International Yacht Club
  • Wuxi Taihu Landscape Club
  • Qingdao HOCH International Sailing Club
  • Qingdao Yinhai International Yacht Club
  • Dalian Goldshore Yacht Club
  • Dalian Xinghai Bay International Yacht Club

第7章 中国のヨットの輸出入(2011〜2012年)

  • 輸出入の概要
  • 輸入
  • 輸出

第8章 中国のヨット産業の発展予測(2012〜2014年)

  • ヨット産業の発展傾向(2012〜2014年)
    • 市場規模の予測
    • 発展の見通し
  • 投資機会の予測
    • ヨット製造業・設計業
    • ヨット販売業
    • ヨットリース
    • ヨットクラブ
    • ヨット訓練校
  • 中国のヨット産業発展のための提言

図の一覧

目次

Over a decade ago, in the consciousness of Chinese people, the yachts are the exclusive for the rich and it is out of reach for ordinary people. However, affected by a number of factors, such as the development of the Chinese economy, the rise of the tourism, changes of consumption concepts and so on, the yachts are gradually known by the Chinese consumers currently.

The complete industry chain of the yacht economy is: from yacht research, design, manufacture to the services of the yacht clubs and the yacht-related recreation, tourism and a variety of business activities, including the training and assessment of yacht driving licenses, the construction and management of the dedicated wharf, the yacht repair, the club construction and operation management, the spare parts manufacture, the internal decoration, the professional insurance, etc.

Although the international financial crisis causes the global yacht market to shrink since 2008, China's yacht market continues to grow. In 2011, the scale of China's yacht market was about CNY 5.1 billion (USD 440 million), with an increase of about 30% YOY. Currently, the scale of China's yacht market is small, but the development prospect is bright.

Viewing from the pattern of China's yacht market, Sunbird has the most comprehensive strength among the local yacht manufacturing enterprises. Through a series of acquisitions, Shanghai Bestway basically builds the industry chain from design, manufacturing to operations. While through the acquisition of Bo Duane and Ferretti, Weichai Power possesses advanced propulsion system and the world's top yacht brands. The yacht construction of CIMC Raffles started in 2000 which entered the market early. In addition, there are still over 100 small-sized yacht manufacturers in China.

In recent years, with the rise of the yacht economy in China, increasing Chinese people, especially urban white-collars begin to learn the yacht culture. The yachts also gradually become tasteful leisure sports and favorable to people and the yacht marine leisure sports become popular. According to the incomplete statistics, by the end of 2011, the number of Chinese yacht clubs was over 100.

With the economic development and the improvement of the purchasing power, the demand of the Chinese market for the yacht shows a rising trend. From the demand structure of the yachts in China, on one hand, because the consumption demand of China's rich people for the luxury goods, including luxury yachts is on the rise, the import volume of luxury yachts keeps increasing; on the other hand, the sales volume of low and medium-level yachts is also rising rapidly, because, after all, the groups who are able to afford the luxury yachts are in the minority and the middle class concerns about the yachts at the low and medium prices.

It is expected that in the next few years, the annual growth rate of China's yacht market will maintain over 20%. For manufacturing enterprises, trading enterprises and service enterprises, there are many opportunities.

More following information can be acquired through this report:

  • Development of China's Yacht Manufacturing
  • Consumption of China's Yachts
  • Import and Export of China's Yacht Industry
  • Market of Official Yachts
  • Current Situation of China's Yacht Clubs
  • Investment Opportunities in China's Yacht Market
  • Prediction on Development Trend of China's Yacht Industry

Following people are recommended to buy this report:

  • Yacht Manufacturers
  • Yacht Trading Enterprises
  • Yacht Clubs
  • Yacht Consumers
  • Research Institutions and Investors Focusing on China's Yacht Industry

Table of Contents

1. Profile of China's Yacht Industry

  • 1.1. Definition and Classification of Yachts
    • 1.1.1. Definition of Yachts
    • 1.1.2. Classification of Yachts
  • 1.2. Design and Construction Characteristics of Yachts
    • 1.2.1. Design Characteristics of Yachts
    • 1.2.2. Construction Characteristics of Yachts
    • 1.2.3. Classification of Yacht Supporting Facilities
  • 1.3. Yacht Industry Chain
    • 1.3.1. Overview
    • 1.3.2. Design of Yachts
    • 1.3.3. Manufacture of Yachts
    • 1.3.4. Sales of Yachts
    • 1.3.5. Yacht Clubs
    • 1.3.6. Leasehold of Yachts
    • 1.3.7. Other Related Industries
  • 1.4. Characteristics of the Yacht Industry
    • 1.4.1. Strong Driving Ability to the Peripheral Industries
    • 1.4.2. Promotion to the Development of the Marine Industry
    • 1.4.3. Promotion to the Development of the Shipbuilding Industry
    • 1.4.4. Analysis on the Industrial Core

2. Development of China's Yacht Industry, 2011-2012

  • 2.1. Development Environment of China's Yacht Industry
    • 2.1.1. Economic Environment
    • 2.1.2. Policy Environment
    • 2.1.3. Social Environment
  • 2.2. Development of China's Yacht Industry
    • 2.2.1. Development Course
    • 2.2.2. China's Yacht Design Industry
    • 2.2.3. China's Yacht Manufacture
  • 2.3. Consumption of China's Yachts
    • 2.3.1. Market Scale
    • 2.3.2. Market Characteristics
  • 2.4. Yacht Market for Public Departments
    • 2.4.1. The U.S.A Coast Guard
    • 2.4.2. Japan Coast Guard
    • 2.4.3. Yacht Market for China's Offices
  • 2.5. Yacht Market for Civilian Use
    • 2.5.1. Leisure Tourism
    • 2.5.2. Yacht Clubs to Be in the Rapid Development

3. Key Areas of China's Yacht Industry, 2011-2012

  • 3.1. Xiamen
    • 3.1.1. Natural and Cultural Conditions
    • 3.1.2. Traffic Conditions
    • 3.1.3. Yacht Industry
  • 3.2. Zhuhai
  • 3.3. Qingdao

4. Analysis on Market Competition of China's Yacht Industry, 2011-2012

  • 4.1. Major Competition Forms
    • 4.1.1. Brand Competition
    • 4.1.2. Price Competition
  • 4.2. Competition Between Domestic Yachts and Imported Yachts

5. China's Major Yacht Manufacturing Enterprises, 2011-2012

  • 5.1. Sunbirds Yacht Co, Ltd.
    • 5.1.1. Company Profile
    • 5.1.2. Operation
  • 5.2. Shanghai Bestway Marine Engineering Design Co., Ltd.
  • 5.3. Shanghai Double Happiness Yacht Co., Ltd.
  • 5.4. Other Enterprises

6. China's Major Yacht Clubs, 2011-2012

  • 6.1. Sanya Visun International Yacht Club Limited
  • 6.2. Shenzhen Longcheer Yacht Club Ltd.
  • 6.3. Shenzhen Bay Marina Yacht Club Co., Ltd.
  • 6.4. Xiamen Wuyuan Bay Sailing Club
  • 6.5. Xiangshan International Yacht Club
  • 6.6. Wuxi Taihu Landscape Club
  • 6.7. Qingdao HOCH International Sailing Club
  • 6.8. Qingdao Yinhai International Yacht Club
  • 6.9. Dalian Goldshore Yacht Club
  • 6.10. Dalian Xinghai Bay International Yacht Club

7. Import and Export of China's Yachts, 2011-2012

  • 7.1. Overview on Import and Export
  • 7.2. Import
  • 7.3. Export

8. Prediction on Development of China's Yacht Industry, 2012-2014

  • 8.1. Development Trend of China's Yacht Industry, 2012-2014
    • 8.1.1. Prediction on Market Scale
    • 8.1.2. Prediction on Development Prospect
  • 8.2. Prediction on Investment Opportunities of China's Yacht Industry
    • 8.2.1. Yacht Manufacture and Design
    • 8.2.2. Sales of Yachts
    • 8.2.3. Lease of Yachts
    • 8.2.4. Yacht Clubs
    • 8.2.5. Training of Yacht Driving Licenses
  • 8.3. Proposals to China's Yacht Industry Development

List of Charts

  • Chart: Classification of Yachts
  • Chart: Yacht Industry Chain Structure
  • Chart: China's GDP Per Capita, 2007-2011
  • Chart: Major Policies of China's = Yacht Industry, 2009-2012
  • Chart: Proportion of China's Middle Class in the Population, 2011-2020
  • Chart: Market Scale of China's Yacht Industry, 2007-2011
  • Chart: Ship Equipment of China's Major Maritime Law Enforcement Agencies
  • Chart: Output Value of Xiamen Yacht Industry, 2007-2011
  • Chart: Output Value of Zhuhai Yacht Industry, 2007-2011
  • Chart: Major Imported Yacht Brands of China's Market
  • Chart: China's Major Domestic Yacht Brands
  • Chart: Charge Standards of Shenzhen Bay Marina Yacht Club Co., Ltd., 2012
  • Chart: Major Import Sources of Yacht Related products in China, 2011
  • Chart: Export of Yacht Related products in China, 2011
  • Chart: Prediction on Scale of Chinese Yacht Market, 2012-2016
  • Chart: Prediction on Sales Volumes of Chinese Yacht Market, 2012-2016
  • Chart: Prediction on Revenue of China's Yacht Design Industry, 2012-2016
  • Chart: Prediction on Revenue of China's Yacht Leasing Industry, 2012-2016
  • Chart: Prediction on Revenue of China's Yacht Clubs, 2012-2016
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