スポーツ&フィットネスアプリの市場規模・シェア・動向・予測 (2022年～2028年)：用途・プラットフォームタイプ・地域別

フィットネスプログラムへのアクセスはフィットネスクラブやセンターなどに限られていましたが、最近ではスマートフォン普及に伴い、個人へと拡大しています。このことが、予測期間中の世界のスポーツ＆フィットネスアプリ市場の成長を押し上げると期待されています。また、ウェアラブルデバイスへの技術統合も、市場成長を後押しする見通しです。

当レポートでは、世界のスポーツ&フィットネスアプリの市場を調査し、市場の定義と概要、市場成長への各種影響因子の分析、市場規模の推移・予測、各種区分・地域/主要国別の内訳、競合環境、主要企業のプロファイルなどをまとめています。

目次

第1章 調査目的・前提条件

第2章 市場概要

第3章 市場力学・法規制・動向分析

• 市場力学
  • 促進要因
  • 抑制要因
  • 市場機会
  • 主なトレンド
  • M&A
  • 新製品の発売/承認

第4章 世界のスポーツ＆フィットネスアプリ市場：用途別

• ヘルスモニタリング
• アクティビティトラッキング&モニタリング

第5章 世界のスポーツ＆フィットネスアプリ市場：プラットフォームタイプ別

• iOS
• Android
• Windows

第6章 世界のスポーツ＆フィットネスアプリ市場：地域別

• 北米
• 欧州
• アジア太平洋
• ラテンアメリカ
• 中東・アフリカ

第7章 競合情勢

• 企業プロファイル
  • ASICS Digital, Inc.(The ASICS Runkeeper)
  • Azumio Inc.
  • Fitbit, Inc.
  • Freeletics
  • Garmin Ltd.
  • Jefit, Inc.
  • Nike, Inc.
  • Polar Electro
  • Runtastic GmbH
  • Under Armour, Inc.
  • Wahoo Fitness
  • その他
• アナリストの見解

第8章 セクション

Earlier, access to fitness programs was limited to fitness clubs and centers. However, it has increased in the recent past, due to adoption of smartphones among individuals. This in turn is expected to boost growth of the global sports and fitness apps market over the forecast period. Moreover technology integration in wearable devices is also expected to boost the market growth. Mobile apps can be integrated with fitness trackers and smartwatch that offer various benefits such as activity tracking and distance measurement with the help of GPS technology. However, lack of compatibility with wearable devices and lack of standardization may lead to integration issues with fitness apps, which can be one of the restraining factors that can hamper growth of the global sports and fitness apps market during the forecast period.

Market Dynamics

Increase in smartphone penetration and rising health awareness among individuals are the major factors driving the growth of global sports and fitness apps market. According to PCMag report, workout and weight loss apps are the most popular apps that are widely used among individuals that accounts for around three fourth of all the fitness app sessions. This trend is attributed to use of wearable devices such as fitness bands and smartwatch that encourage individuals to track their daily exercises and monitor weight. This trend is expected to gain traction in the near future. Furthermore, several fitness app developers and wearable device manufacturers in the global sports and fitness apps market are focused on adopting collaboration and acquisition strategies. Moreover, many companies are funded by venture capital firms, in order to increase their offerings and expand their presence in the global sports and fitness apps market. For instance, in May 2019, Future, an app-based personal trainer and nutrition service provider, raised around US$ 8.5 million, which was funded by Kleiner Perkins, a venture capital firm.

Key features of the study:

• This report provides in-depth analysis of global sports and fitness apps market size (US$ Million), and compound annual growth rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
• It profiles leading players in the global sports and fitness apps market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
• Companies covered as part of this study include ASICS Digital, Inc. (The ASICS Runkeeper), Azumio Inc., Fitbit, Inc., Freeletics, Garmin Ltd., Jefit, Inc., Nike, Inc., Runtastic GmbH, Polar Electro, Under Armour, Inc., Wahoo Fitness, and others
• Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launches, product upgrades, market expansion, and marketing tactics
• The global sports and fitness apps market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global sports and fitness apps market

Detailed Segmentation:

• Global Sports and Fitness Apps Market, By Application:
  • Health Monitoring
  • Activity Tracking & Monitoring
• Global Sports and Fitness Apps Market, By Platform Type:
  • iOS
  • Android
  • Windows
• Global Sports and Fitness Apps Market, By Region:
  • North America
    • By Application:
    • Health Monitoring
    • Activity Tracking & Monitoring
    • By Platform Type:
    • iOS
    • Android
    • Windows
    • By Country:
    • U.S.
    • Canada
  • Europe
    • By Application:
    • Health Monitoring
    • Activity Tracking & Monitoring
    • By Platform Type:
    • iOS
    • Android
    • Windows
    • By Country:
    • U.K.
    • Germany
    • Italy
    • France
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • By Application:
    • Health Monitoring
    • Activity Tracking & Monitoring
    • By Platform Type:
    • iOS
    • Android
    • Windows
    • By Country:
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • By Application:
    • Health Monitoring
    • Activity Tracking & Monitoring
    • By Platform Type:
    • iOS
    • Android
    • Windows
    • By Country:
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    • By Application:
    • Health Monitoring
    • Activity Tracking & Monitoring
    • By Platform Type:
    • iOS
    • Android
    • Windows
    • By Country:
    • GCC Countries
    • Israel
    • South Africa
    • Rest of Middle East & Africa
• Company Profiles
  • ASICS Digital, Inc. (The ASICS Runkeeper)*
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/ Updates
  • Azumio Inc.
  • Fitbit, Inc.
  • Garmin Ltd.
  • Nike, Inc.
  • Freeletics
  • Jefit, Inc.
  • Polar Electro
  • Runtastic GmbH
  • Under Armour, Inc.
  • Wahoo Fitness
  • Others

"*" marked represents similar segmentation in other categories in the respective section.

Table of Contents

1. Research Objective and Assumption

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Snippet, By Application
  • Market Snippet, By Platform Type
  • Market Snippet, By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restraints
  • Market Opportunities
  • Key Trend
  • Merger and Acquisitions
  • New Product Launch/Approvals

4. Global Sports & Fitness Apps Market, By Application, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• Health Monitoring
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Activity Tracking & Monitoring
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

5. Global Sports & Fitness Apps Market, By Platform Type, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• iOS
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Android
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Windows
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

6. Global Sports & Fitness Apps Market, By Region, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, By Region, 2022 and 2028 (%)
• North America
  • Regional Trends
  • Market Size and Forecast, By Application, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Platform Type, 2017 - 2028 (US$ Million)
  • Market Share Analysis, By Country, 2022 and 2028 (%)
  • U.S.
  • Canada
• Europe
  • Regional Trends
  • Market Size and Forecast, By Application, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Platform Type, 2017 - 2028 (US$ Million)
  • Market Share Analysis, By Country, 2022 and 2028 (%)
  • U.K.
  • Germany
  • Italy
  • France
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • Regional Trends
  • Market Size and Forecast, By Application, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Platform Type, 2017 - 2028 (US$ Million)
  • Market Share Analysis, By Country, 2022 and 2028 (%)
  • China
  • India
  • Japan
  • ASEAN
  • Australia
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Regional Trends
  • Market Size and Forecast, By Application, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Platform Type, 2017 - 2028 (US$ Million)
  • Market Share Analysis, By Country, 2022 and 2028 (%)
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
• MEA
  • Regional Trends
  • Market Size and Forecast, By Application, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Platform Type, 2017 - 2028 (US$ Million)
  • Market Share Analysis, By Country, 2022 and 2028 (%)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

7. Competitive Landscape

• Company Profiles
  • ASICS Digital, Inc. (The ASICS Runkeeper)
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Azumio Inc.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Fitbit, Inc.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Freeletics
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Garmin Ltd.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Jefit, Inc.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Nike, Inc.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Polar Electro
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Runtastic GmbH
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Under Armour, Inc.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Wahoo Fitness
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
  • Others
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/Updates
• Analyst Views

8. Section

• References
• Research Methodology
• About us and Sales Contact