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市場調査レポート

中国の乳製品企業の動向

China's Dairy Company Dynamic in 2014

発行 CCM 商品コード 324120
出版日 ページ情報 英文 22 Pages
納期: 即日から翌営業日
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中国の乳製品企業の動向 China's Dairy Company Dynamic in 2014
出版日: 2015年01月09日 ページ情報: 英文 22 Pages
概要

当レポートでは、中国の乳製品産業における企業の動向について調査分析し、競合、提携、プロジェクト計画に焦点を当てて、市場予測も含めて、体系的な情報を提供しています。

第1章 概要

第2章 競合

  • Feihe DairyがAlfbetaを買収
  • Feihe DairyはM&Aに集中
  • Tianrun DairyがTianao Farmingを買収
  • Beijing Sanyuanが3社を買収

第3章 提携

  • MengniuがBaidu.comと提携
  • FonterraがBeingmateと提携
  • Arla FoodsがScientと提携
  • Royal DairyがIrish Dairy Boardと提携

第4章 プロジェクト計画

  • Junlebao Dairyが特殊調製粉乳市場に参入
  • Yiliが海外R&Dセンターを設置
  • Shengmu Farmingが香港で上場
  • Huishan Dairyが中国東方市場へ進出

図表

目次

On 15 Jan., 2014, Feihe International Inc. (Feihe Dairy) announced that it would acquire Jilin Alfbeta Dairy Co., Ltd. (Alfbeta). Advantages in dairy sources and distribution channels were said to be incentives for Feihe Dairy to make the acquisition.

On 27 Aug. 2014, Beingmate Baby & Child Food Co., Ltd. (Beingmate) announced that Fonterra Co-operative Group (Fonterra) would acquire a 20% interest in the company with an investment of USD15 million (NZD615 million), thus becoming the 2nd biggest shareholder in Beingmate.

At the end of Feb. 2014, Inner Mongolia Yili Industrial Group Co., Ltd. (Yili) announced cooperation with the Wageningen University and Research Center (WUR) in setting up a R&D center in the Netherlands, which is a clear step forward for Yili in its internationalization strategy.

Background:

In 2014, China's dairy industry continued to increase steadily, while the overall quality of industry improved constantly, lots of hot events happened in dairy industry, such as the M&A of Feihe Dairy and the cooperation between Inner Mongolia Mengniu Dairy (Group) Co., Ltd. and Baidu.com. These events brought great influences on the market and industry development.

Purpose of report:

To clearly describe the company dynamic of China's dairy industry in 2014, CCM has collected lots of relevant information in various ways. In this report, dynamic of these companies included competition, cooperation and project plan has been described in detail.

What to report:

In this report, the company's dynamic in dairy industry has been analyzed exhaustively from the following three aspects:

  • Competition;
  • Cooperation;
  • Project plan.

Forecast:

After the analysis of a series of company dynamic, it is forecasted that the cooperation between enterprises or companies at home and abroad will strengthen in dairy industry. From the point of competition, the M&A between dairy enterprises will increase and the market dominance of large enterprises will be strengthened.

Table of Contents

1 Overview

2 Competition

  • 2-1 Feihe Dairy acquired Alfbeta
  • 2-2 Feihe Dairy paid attention to M&A
  • 2-3 Tianrun Dairy acquired Tianao Farming
  • 2-4 Beijing Sanyuan acquired three companies

3 Cooperation

  • 3-1 Mengniu cooperated with Baidu.com: Cloud Farm
  • 3-2 Fonterra cooperated with Beingmate
  • 3-3 Arla Foods cooperated with Scient
  • 3-4 Royal Dairy cooperated with Irish Dairy Board

4 Project plan

  • 4-1 Junlebao Dairy entered into infant formula market
  • 4-2 Yili set up overseas R&D center
  • 4-3 Shengmu Farming listed in HK
  • 4-4 Huishan Dairy entered into Eastern China market

List of figures:

  • Figure 2.3-1 Sales mix of Tianrun Dairy, H1 2014
  • Figure 2.3-2 Performance of Tianhong Papermaking's Development, 2011-2013
  • Figure 3.2-1 Market share of infant formula in China, 2013
  • Figure 4.3-1 Shengmu Farming's financial performance, 2011-2013
  • Figure 4.3-2 Shengmu Farming's sales mix, 2011-2013
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