市場調査レポート

消費者と市場の考察:日本の菓子市場

Consumer and Market Insights: Confectionery Market in Japan

発行 Canadean 商品コード 333092
出版日 ページ情報 英文 55 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=105.42円で換算しております。
Back to Top
消費者と市場の考察:日本の菓子市場 Consumer and Market Insights: Confectionery Market in Japan
出版日: 2015年03月25日 ページ情報: 英文 55 Pages
概要

当レポートでは、日本の菓子市場について調査分析し、市場データ、人口統計消費パターン (カテゴリー別) 、消費を促進する消費者動向について検証するほか、消費者ニーズに合った革新的な新製品開発、進化する消費者情勢を利用する戦略的提言も含めて、体系的な情報を提供しています。

目次

  • イントロダクション
  • 市場概要
  • 小売業者とパッケージング
  • 人口統計コホート消費パターン
  • 消費者動向分析
  • 技術革新の例
  • 提言
  • 付録
目次
Product Code: CS1844MF

Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Japan's Confectionery market. This allows for the rapid identification of key growth opportunities across major Confectionery categories and their packaging.

Key Findings

  • The Confectionery market will register moderate growth in value and volume terms during 2014-2019
  • The introduction of new flavors and innovative ingredients by the manufacturers are driving consumption in the Confectionery market.
  • The Chocolate category has the highest volume share in the Japanese Confectionery market.
  • Boxed Chocolate is the largest segment in the Chocolate category
  • Hypermarkets and Supermarkets account for the majority sales in Japan's Confectionery market.

This report is based on market data to provide a comprehensive brief of the Confectionery market in Japan. It includes overall Confectionery market value and volume analysis, category and segmental breakdown for seven Confectionery categories for the period 2009-2019. The report also provides extensive brand share coverage, snapshot of the Food Retail landscape in the country, Distribution data covering key distribution channels, and Confectionery packaging in the country.

Reasons To Buy

This overview of the Confectionery market in Japan allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table of Contents

  • Introduction
  • Report introduction and definitions
  • Market Overview
  • Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
  • National retail and foodservice figures - Key Takeouts
  • Market value and volume for the Japan market
  • Historical and projected consumption in the Japan market
  • Degree of trade up/down-trade in the Japan market
  • Market volume of Japan by category
  • Historical and project market value of Japan by category
  • Winners and losers in the Japan market
  • Segment share of the category and change in market share in the Japan market
  • Category level pricing in the Japan market
  • Retailer and packaging
  • Leading retailers in the Japan food market
  • Leading distribution channels in the Japan market
  • Leading distribution channels by category in the Japan market
  • Japan market by type of packaging
  • Japan market by type of packaging closure/outer
  • Japan market by type of packaging, forecasted
  • Private label performance compared to national brands in the Japan market
  • Leading companies in the Japan market by category
  • Leading brands in the Japan market by category
  • Consumer trend analysis
  • Canadean's consumer trend framework and explanation of the sub-trends
  • For key trends in the Japan market
  • How the trend is influencing consumption in the Japan market
  • How to target the trend in the Japan market
  • How the trend will evolve in the Japan market
  • Key target demographic and the rate and which the trend will evolve
  • Key drivers in the market that will increasingly influence consumption
  • Innovation examples
  • New product examples launched in the Japan market
  • Appendix
  • Country context
  • Sector overview
  • Category data
  • Segment data
  • Packaging data
  • Category definitions
  • Segment definitions
  • Channel definitions
  • Methodology
  • About Canadean
Back to Top