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ブラジルの飲料市場の動向

Quarterly Beverage Tracker Second Quarter 2016: Brazil; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages

発行 Canadean 商品コード 305928
出版日 ページ情報 英文 22 Pages
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ブラジルの飲料市場の動向 Quarterly Beverage Tracker Second Quarter 2016: Brazil; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages
出版日: 2016年08月01日 ページ情報: 英文 22 Pages
概要

当レポートでは、ブラジルの飲料市場について調査分析し、最新の発展動向、需要に影響を与える要因、業界が直面している課題などについて、体系的に情報を提供しています。

概要

経済状況の影響

ハイライト

市場促進要因

市場動向

ソフトドリンク

  • パッケージドウォーター
  • バルク/HODウォーター
  • 炭酸飲料
  • ジュース
  • ネクター
  • 非炭酸飲料
  • スカッシュ/シロップ
  • フルーツパウダー
  • アイス/RTDティー飲料
  • アイス/RTDコーヒー飲料
  • スポーツ飲料
  • エネルギー飲料

アルコール飲料

  • ビール
  • シードル
  • スピリッツ
  • ワイン
  • その他のアルコール飲料

乳飲料

  • ホワイトミルク
  • 発酵乳飲料
  • フレーバーミルク
  • その他の乳飲料
  • 豆乳

ホットドリンク

  • ホットティー
  • ホットコーヒー

データ表

図表

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目次
Product Code: QTBRQ216

Summary

A major change has greatly impacted the soft drinks market during the second quarter; the countries drinks giants announced in a joint statement, that they will no longer sell soft drinks directly to schools canteens for children up to 12 years old. Even during the economic crisis, potential markets still continue to grow due to rising consumer health consciousness. Seeing the increasing consumer migration to off-premise channels in an attempt to surf the economic crisis, the Private Label market is on the rise.

Key Findings

  • The packaged water market has grown rapidly in recent years as Brazilians seek to adopt healthier life styles, searching for alternatives to carbonates
  • Health trends were the main driver behind the growth seen in iced/RTD tea drinks in conjunction with producer investments
  • The energy drinks category has managed to remain stable in the economic crisis as consumers still see this drink as a necessity to get them through the day
  • Hot beverages presented a very mild negative performance against the bad economic tide

Canadean's Brazil Quarterly Beverage Tracker Q2-16 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

  • Topline consumption volumes for Q2-2016 vs. Q2-2015, moving annual totals (MAT) and latest 2016 forecasts for all beverage categories
  • Carbonates consumption data for Q2-2016 vs. Q2-2015, moving annual totals (MAT) and latest 2016 forecasts split by regular vs. low calorie, and key flavor
  • An economic mood indicator with an at a glance assessment of industry confidence levels, Private Label performance vs. brands and price trends
  • Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

Reasons To Buy

  • Gain an in-depth understanding of the most up-to-date trends in the Brazil beverage industry to support and enhance your strategic planning
  • Investigate the latest quarterly and emerging annual trends in Brazil to back your marketing initiatives
  • Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
  • View a selection of the key quarterly new soft drinks product launches and identify competitor activity
  • Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation

Table of Contents

  • 1.1. At A Glance
  • 1.2. Impact Of The Economic Situation
  • 1.3. Highlights
  • 1.4. Market Drivers
  • 1.5. Market Trends
  • 1.6. Soft Drinks
    • 1.6.1. Packaged Water
    • 1.6.2. Bulk/HOD Water
    • 1.6.3. Carbonates
    • 1.6.4. Flavored Water
    • 1.6.5. Juice
    • 1.6.6. Nectars
    • 1.6.7. Still Drinks
    • 1.6.8. Squash/Syrups
    • 1.6.9. Fruit Powders
    • 1.6.10. Iced/RTD Tea Drinks
    • 1.6.11. Iced/RTD Coffee Drinks
    • 1.6.12. Sports Drinks
    • 1.6.13. Energy Drinks
  • 1.7. Alcoholic Drinks
    • 1.7.1. Alcoholic Drinks
  • 1.8. Dairy Drinks
    • 1.8.1. Dairy Drinks
  • 1.9. Hot Beverages
    • 1.9.1. Hot Beverages
  • 1.10. Data Tables

List of Tables

  • Table 1: Brazil at a Glance - Quarterly Performance and Latest Forecast
  • Table 2: Impact Of The Economic Situation
  • Table 3: Commercial Beverage Market Trends - Million Liters, 2015-2016F
  • Table 4: Commercial Beverage Market Trends - Million Unit Cases, 2015-2016F
  • Table 5: Soft Drinks Market Trends - Million Liters, 2015-2016F
  • Table 6: Soft Drinks Market Trends - Million Unit Cases, 2015-2016F
  • Table 7: Carbonates Market Trends - Million Liters, 2015-2016F
  • Table 8: Carbonates Market Trends - Million Unit Cases, 2015-2016F
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