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市場調査レポート

世界のエネルギーフード&ドリンク市場

Energy Foods and Drinks: Global Markets

発行 BCC Research 商品コード 233481
出版日 ページ情報 英文 176 Pages
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世界のエネルギーフード&ドリンク市場 Energy Foods and Drinks: Global Markets
出版日: 2012年03月08日 ページ情報: 英文 176 Pages
概要

世界のエネルギーフード&ドリンク市場は2010年に1,159億ドル、2011年には1,233億ドルの規模を記録しました。今後は6.4%の年平均成長率で推移し、2016年には1,683億ドルの規模に達すると予測されています。2010年に692億ドル、2011年に723億ドルを記録したエネルギーフード区分は、2016年には891億ドル(CAGR4.3%)の規模に成長する見通しです。2010年に466億ドル、2011年に510億ドルを記録したエネルギー飲料区分は、2016年には792億ドル(CAGR9.2%)の規模に成長する見通しです。

当レポートでは、世界のエネルギーフード&ドリンク市場の現状と見通しについて調査分析し、製品の種類・特徴・作用機序、主要製造業者および注目の製造業者のプロファイル、主要製品の概要と新製品の投入動向、製品区分および地域別の市場規模実績・予測(〜2016年)などをまとめ、概略以下の構成でお届けいたします。

第1章 イントロダクション

第2章 サマリー

第3章 市場概要

第4章 製品区分別分析

  • エネルギー飲料市場
  • ピュアエネルギー飲料市場
  • エネルギー飲料市場の動向
  • スポーツ飲料市場
  • 機能性飲料市場区分
  • RTDティー
  • RTDコーヒー
  • エネルギーフード・シリアルバー・サプリメント
  • ムードフード
  • エネルギー/栄養サプリメント

第5章 地域分析

  • 世界的分布
  • 各種エネルギー飲料におけるアルカロイドの比較
  • エネルギー飲料市場の動向
  • スポーツ飲料市場
  • 世界のスポーツ飲料市場:地域別
  • 機能性飲料市場区分
  • RTDコーヒー&ティー
  • RTDコーヒー
  • RTDコーヒー&ティー市場の動向
  • エネルギーフード・シリアルバー・サプリメント
  • エネルギーサプリメント
  • エネルギー飲料・エネルギーフードの新興市場

第6章 市場シェア予測

  • エネルギー飲料市場
  • ピュアエネルギー飲料市場
  • エネルギーフード

第7章 主要成分:戦略的考察

  • エネルギー飲料
  • スポーツ飲料
  • 機能性飲料
  • ティー&コーヒー飲料
  • エネルギー製品のカフェイン
  • エネルギーコーヒーのカフェインレベル

第8章 企業プロファイル

図表

目次
Product Code: FOD047A

The global revenue from energy foods and drinks reached $115.9 billion in 2010 and $123.3 billion in 2011. It is expected to grow to $168.3 billion by 2016, a compound annual growth rate (CAGR) of 6.4%.

The energy foods segment reached $69.2 billion in 2010 and $72.3 billion in 2011. It is expected to grow to $89.1 billion by 2016, a CAGR of 4.3%.

The energy drinks segment reached $46.6 billion in 2010 and nearly $51.0 billion in 2011. It is expected to grow to $79.2 billion by 2016, a CAGR of 9.2%.

SUMMARY FIGURE
GLOBAL REVENUE FROM ENERGY FOODS AND
DRINKS, 2009-2016 ($ MILLIONS)

Source: BCC Research

STUDY GOALS AND OBJECTIVES

This study provides a comprehensive analysis of market for energy drinks and energy foods on a global basis. Its aim is to provide a range of information, from detailed product analyses within health and wellness subsegments to overall industry trends, in order to quantify and qualify the market for products and services in the energy drink and food market segment. Individual product types are forecast on a global basis, as are overall segments. Forecasts and trends are developed from a cross-reference of data points, which have been obtained from proprietary industry sources, company publications, industry benchmarking, and other divergent data sources to arrive at a cogent and coordinated forecast.

REASONS FOR DOING THE STUDY

For companies with an effective strategy, market opportunity awaits. Importantly, the ability to develop an effective strategy begins with where opportunity exists and ends with how to effectively execute it to capture profit from opportunity.

The energy drink and energy foods market presents the one of the largest of all opportunities in these food and drink subsegments. This study investigates one of the most important market drivers: the desire felt by most people for a less stressful, more energetic and longer life. This is true of both the under-thirty generation and the aging generations where life expectancy has improved in the past decade. These drivers are expected to continue to contribute substantially to market growth through the forecast period. This report analyzes emerging markets by drink and food segments. Continued growth is expected in emerging geographies, driven by the growing middle class in emerging countries such as India, China, Brazil and Russia.

This report seeks to address the critically important topics of analyzing a changing market dynamic, emerging players and technologies, strategies for accessing emerging markets, specific health claims, and geographies in order to allocate resources and make effective decisions.

SCOPE OF REPORT

Current and projected product forecasts during the forecast period (2011 to 2016) are discussed. New product launches will be discussed. Revenue figures for 2010 are given except where actual results have not been reported, due to the release timing of the report.

The report includes analysis of leading and emerging competitors in the current worldwide energy food and drink market. Profiles of manufacturers of leading products as well as companies with novel products in development are analyzed to define their specific product strategies employed. This report also assesses companies poised to introduce products during the forecast period and discusses how these introductions will change the face of the competitive environment. The competitive environment is examined with a special focus on how new products and technologies are influencing the current consumer population. Detailed profiles of current market leaders are discussed, as well as companies with innovative products poised to advance within the forecast period.

Products are defined as ready to drink (RTD) products, and other packaging conventions such as powdered sport recovery drinks are explicitly defined in relevant sections of the report.

Within the report, energy drinks as a segment is broken down to include a variety of drink products. Energy drinks are non-alcoholic soft drinks advertised as boosting physical energy, mental alertness and overall well-being. They emphasize energy derived not from the calories they contain, but rather through a choice of caffeine, vitamins and herbal supplements the manufacturer has combined. Energy drinks include products like Red Bull, Monster and RockStar, among others. Sports drinks are non-alcoholic soft drinks containing electrolytes like sodium, potassium and chloride. These drinks are used for rehydration of athletes after strenuous events. Also, they contain a high percentage of sugar, which is intended to restore energy during or after sporting activity or strenuous exercise. Sports drinks include Gatorade G Series and Powerade, among others.

Excluded from the scope of the report are regular sales of coffee and tea, as sold through specialty shops such as Starbucks or Brueggers. In addition, sales of traditional packaged coffee and tea products sold in supermarkets or point of sale at convenience stores are explicitly excluded from the market.

Market figures are based on revenues at the manufacturers' level and are projected at 2011-dollar value. Inflation is not computed into the projection figures. Trends are assessed based on projected sales for existing products, for new product introductions, expanded markets for existing products, and other factors affecting the market

Included in this report are forecasts by product, product category and by company from 2009 through 2016. The study is arranged to offer an overview of the energy drink and energy food market accompanied by product, company, geography, and mechanism of action, with forecasts broken down and covered by geographic region or country. Virtually the entire globe is covered to include prevalence data for each food subsegment.

Health and wellness claims of major products are evaluated with regard to their safety and long-term effects on health. The mechanism of action of major constituents in these products is also reviewed. The status of potential regulation of these food segments by the FDA and regulatory agencies in other countries is reviewed.

Figures are reported in U.S. dollars and in each case reflect currency fluctuations within the performance of revenue change. Revenue figures do not account for variation in local currencies.

All market share data presented is on a global basis, unless specifically noted.

Table of Contents

Energy Foods and Drinks: Global Markets

Chapter - 1: INTRODUCTION - Complimentary

  • STUDY GOALS AND OBJECTIVES
  • REASONS FOR DOING THE STUDY
  • SCOPE OF REPORT
  • INTENDED AUDIENCE
  • METHODOLOGY AND INFORMATION SOURCES
  • RELATED REPORTS
  • BCC ON-LINE SERVICES
  • DISCLAIMER

Chapter - 2: SUMMARY

  • ENERGY FOOD AND DRINKS MARKET
    • Summary Table: GLOBAL REVENUE FROM ENERGY FOODS AND DRINKS, THROUGH 2016
    • Summary Figure: GLOBAL REVENUE FROM ENERGY FOODS AND DRINKS, 2009-2016

Chapter - 3: MARKET OVERVIEW

  • ENERGY DRINK MARKET
  • ENERGY DRINK CONSTITUENTS
  • ENERGY BAR AND FOODS MARKET
    • Table 3: GLOBAL MARKET FOR ENERGY BARS AND FOOD PRODUCTS, THROUGH 2016

Chapter - 4: PRODUCT SEGMENT ANALYSIS

  • ENERGY DRINK MARKET
  • PURE ENERGY DRINKS MARKET
  • TRENDS FOR ENERGY DRINK MARKET
  • SPORTS DRINKS MARKET
  • FUNCTIONAL DRINK MARKET SEGMENT
  • RTD TEA DRINKS
  • RTD COFFEE
  • ENERGY FOOD, CEREAL BARS AND SUPPLEMENTS
  • MOOD FOODS
  • ENERGY/NUTRITION SUPPLEMENTS
    • Table 28: GLOBAL MARKET ENERGY SUPPLEMENT PRODUCTS, THROUGH 2016
    • Table 29: NATURALLY OCCURRING AMINO ACIDS IS THE HUMAN BODY
    • Table 30: EXAMPLES OF ANTIOXIDANT SUPPLEMENT INGREDIENTS

Chapter - 5: GEOGRAPHIC ANALYSIS OF THE GLOBAL MARKET

  • GLOBAL DISTRIBUTION
  • COMPARISON OF ALKALOIDS IN VARIOUS ENERGY DRINKS
  • TRENDS FOR ENERGY DRINK MARKET
  • SPORTS DRINK MARKET
  • GLOBAL SPORTS DRINK MARKET BY REGIONS
  • FUNCTIONAL DRINK MARKET SEGMENT
  • RTD TEA AND COFFEE DRINKS
  • RTD COFFEE
  • TRENDS IN THE RTD TEA AND COFFEE MARKET
  • ENERGY FOOD, CEREAL BARS AND SUPPLEMENTS
  • ENERGY SUPPLEMENTS
  • EMERGING MARKETS FOR ENERGY DRINKS AND ENERGY FOODS

Chapter - 6: MARKET SHARE PROJECTIONS

  • ENERGY DRINK MARKET
  • PURE ENERGY DRINKS MARKET
  • ENERGY FOODS
    • Table 56: ENERGY FOODS: GLOBAL MARKET SHARE PROJECTIONS, 2010 AND 2016

Chapter - 7: MAJOR INGREDIENTS - STRATEGIC INSIGHTS

  • ENERGY DRINKS
  • SPORTS DRINKS
  • FUNCTIONAL DRINKS
  • TEA AND COFFEE DRINKS
  • CAFFEINE IN ENERGY PRODUCTS
  • CAFFEINE LEVEL IN ENERGY COFFEES
    • Table 69: LEVEL OF CAFFEINE IN COFFEE ENERGY DRINKS

Chapter - 8: COMPANY PROFILES

  • MAJOR MANUFACTURERS OF ENERGY DRINKS AND FOODS

List of Tables

  • Summary Table: GLOBAL REVENUE FROM ENERGY FOODS AND DRINKS, THROUGH 2016
  • Table 1: GLOBAL MARKET FOR ENERGY AND HEALTH RELATED DRINKS BY CATEGORY, THROUGH 2016
  • Table 2: CAFFEINE LEVELS IN ENERGY SHOTS
  • Table 3: GLOBAL MARKET FOR ENERGY BARS AND FOOD PRODUCTS, THROUGH 2016
  • Table 4: GLOBAL MARKET FOR ENERGY BARS AND SUPPLEMENTS, THROUGH 2016
  • Table 5: GLOBAL SALES OF ENERGY DRINK AND FOOD PRODUCTS, THROUGH 2016
  • Table 6: GLOBAL MARKET FOR ENERGY RELATED DRINKS BY CATEGORY, THROUGH 2016
  • Table 7: MARKET SHARE OF VARIOUS ENERGY DRINK SEGMENTS, 2010 AND 2016*
  • Table 8: GLOBAL MARKET FOR PURE ENERGY DRINKS, 2009-2016
  • Table 9: TOP ENERGY DRINKS BY MARKET SHARES, 2010
  • Table 10: MAJOR U.S. SPORTS DRINK MANUFACTURES AND THEIR LOCATIONS
  • Table 11: ENERGY DRINKS AND SERVING SIZE, 2011
  • Table 12: GLOBAL SPORTS DRINKS REVENUES, THROUGH 2016
  • Table 13: TYPES OF SPORTS DRINKS
  • Table 14: REPRESENTATIVE SAMPLE OF SPORTS DRINKS
  • Table 15: GLOBAL REVENUES FOR SPORTS DRINKS BY REGION, THROUGH 2016
  • Table 16: GLOBAL ENERGY FRUIT AND JUICE MARKET, THROUGH 2016
  • Table 17: SOME FRUIT AND JUICE DRINK PRODUCTS
  • Table 18: GLOBAL MARKET FOR FUNCTIONAL DRINKS, THROUGH 2016
  • Table 19: INGREDIENTS OF SOME ENHANCED WATER DRINK PRODUCTS
  • Table 20: REPRESENTATIVE SAMPLE OF GLOBAL TEA PRODUCTS
  • Table 21: TOP 10 TEA EXPORTING COUNTRIES
  • Table 22: GLOBAL RTD TEA AND COFFEE DRINK REVENUES, THROUGH 2016
  • Table 23: INGREDIENTS IN SOME REPRESENTATIVE ENERGY COFFEE DRINKS
  • Table 24: GLOBAL RTD TEA AND COFFEE MARKET BY INGREDIENT CATEGORY, THROUGH 2016
  • Table 25: GLOBAL MARKET FOR ENERGY BARS AND FOOD PRODUCTS, THROUGH 2016
  • Table 26: EXAMPLES OF FOOD BARS IN VARIOUS CATEGORIES IN THE GLOBAL MARKET
  • Table 27: REPRESENTATIVE SAMPLES OF ENERGY BARS SELLING GLOBALLY
  • Table 28: GLOBAL MARKET ENERGY SUPPLEMENT PRODUCTS, THROUGH 2016
  • Table 29: NATURALLY OCCURRING AMINO ACIDS IS THE HUMAN BODY
  • Table 30: EXAMPLES OF ANTIOXIDANT SUPPLEMENT INGREDIENTS
  • Table 31: WORLDWIDE DISTRIBUTION OF PURE ENERGY DRINK SALES BY REGION, THROUGH 2016
  • Table 32: TOP ENERGY DRINKS BY MANUFACTURER AND LOCATION
  • Table 33: EFFECTS OF METHYLXANTHINE ALKALOIDS ON HUMAN PHYSIOLOGY
  • Table 34: COMPARISON OF ALKALOIDS IN VARIOUS DRINKS
  • Table 35: GLOBAL SPORTS DRINKS REVENUES, THROUGH 2016
  • Table 36: TYPES OF SPORTS DRINKS
  • Table 37: GLOBAL REVENUES FOR SPORTS DRINKS BY REGION, THROUGH 2016
  • Table 38: GLOBAL DISTRIBUTION OF PURE ENERGY DRINK SALES BY REGION, THROUGH 2016
  • Table 39: THE PREDOMINANT DRINK FLAVORS AND CONTAINER SIZES IN MAJOR DRINK CONSUMING COUNTRIES OF THE WORLD
  • Table 40: PREDOMINANT DRINK FLAVORS AND CONTAINER SIZES IN MAJOR DRINK CONSUMING COUNTRIES OF SOUTH AMERICA
  • Table 41: PREDOMINANT DRINK FLAVORS AND CONTAINER SIZES IN MAJOR DRINK CONSUMING COUNTRIES OF THE PACIFIC RIM COUNTRIES
  • Table 42: GLOBAL MARKET FOR FUNCTIONAL DRINKS, THROUGH 2016
  • Table 43: GLOBAL ENERGY FRUIT AND JUICE MARKET, THROUGH 2016
  • Table 44: TOP 10 TEA PRODUCING COUNTRIES
  • Table 45: REPRESENTATIVE SAMPLE OF CHINESE TEA PRODUCTS
  • Table 46: GLOBAL RTD TEA AND COFFEE DRINK REVENUES FOR THE PERIOD, THROUGH 2016
  • Table 47: GLOBAL RTD TEA AND COFFEE MARKET BY INGREDIENT CATEGORY, through 2016
  • Table 48: GLOBAL MARKET FOR ENERGY BARS AND HEALTH FOOD PRODUCTS, THROUGH 2016
  • Table 49: GLOBAL REVENUES FROM ENERGY BAR AND ENERGY SUPPLEMENTS, THROUGH 2016
  • Table 50: TYPICAL INGREDIENTS IN AN ENERGY BAR
  • Table 51: EXAMPLES OF FOOD BARS IN VARIOUS CATEGORIES IN THE GLOBAL MARKET
  • Table 52: GLOBAL REVENUES FOR ENERGY BARS, THROUGH 2016
  • Table 53: GLOBAL MARKET ENERGY SUPPLEMENT PRODUCTS, THROUGH 2016
  • Table 54: PROJECTED MARKET SHARE OF VARIOUS ENERGY DRINK SEGMENTS, 2010 AND 2016
  • Table 55: GLOBAL MARKET FOR PURE ENERGY DRINKS, THROUGH 2016
  • Table 56: ENERGY FOODS: GLOBAL MARKET SHARE PROJECTIONS, 2010 AND 2016
  • Table 57: METHYLXANTHINE ALKALOID EFFECTS ON THE HUMAN PHYSIOLOGY
  • Table 58: CLINICAL TRIALS ON THE ANTIOXIDANT PROPERTIES OF TEA AND COFFEE
  • Table 59: CLINICAL TRIALS ON THE ANTIOXIDANT PROPERTIES OF TEA AND COFFEE
  • Table 60: CLINICAL TRIALS ON THE ANTIOXIDANT PROPERTIES OF TEA AND COFFEE
  • Table 61: CLINICAL TRIALS ON THE ANTIOXIDANT PROPERTIES OF TEA AND COFFEE
  • Table 62: EFFECTS OF METHYLXANTHINE ALKALOIDS ON HUMAN PHYSIOLOGY
  • Table 63: INGREDIENTS IN SOME REPRESENTATIVE ENERGY DRINKS
  • Table 64: INGREDIENTS IN SOME EXTREME ENERGY DRINK PRODUCTS: ARIZONA BEVERAGE CO.
  • Table 65: CAFFEINE LEVEL IN COMMON OVER-THE-COUNTER PRODUCTS
  • Table 66: CAFFEINE CONCENTRATION IN ENERGY DRINKS
  • Table 67: CAFFEINE LEVELS IN ENERGY SHOTS
  • Table 68: CAFFEINE LEVELS IN ENERGY TEAS
  • Table 69: LEVEL OF CAFFEINE IN COFFEE ENERGY DRINKS
  • Table 70: 5-HOUR ENERGY PRODUCTS
  • Table 71: AMWAY XS ENERGY DRINK PRODUCTS
  • Table 72: ATKINS NUTRITIONALS PRODUCTS
  • Table 73: BASF GROUP PRODUCTS
  • Table 74: CLIF BAR & COMPANY PRODUCTS
  • Table 75: COCA-COLA ENERGY DRINK PRODUCTS
  • Table 76: DANNON GROUP PRODUCTS
  • Table 77: GNC PRODUCTS
  • Table 78: GURU BEVERAGE PRODUCTS
  • Table 79: HANSEN ENERGY DRINK PRODUCTS
  • Table 80: HIBALL ENERGY DRINK PRODUCTS
  • Table 81: HYPE ENERGY DRINK PRODUCTS
  • Table 82: JORDAN'S CEREAL PRODUCTS
  • Table 83: KELLOGG COMPANY PRODUCTS
  • Table 84: LUCOZADE PRODUCTS
  • Table 85: NITRO2GO ENERGY PRODUCTS
  • Table 86: NESTLE FOOD AND DRINK PRODUCTS
  • Table 87: OCEAN SPRAY PRODUCTS
  • Table 88: PEPSICO PRODUCTS
  • Table 89: DR. PEPPER SNAPPLE GROUP PRODUCTS
  • Table 90: ROCKSTAR PRODUCTS
  • Table 91: SHARK ENERGY DRINK PRODUCTS
  • Table 92: STACKER 2 PRODUCTS

List of Figures

  • Summary Figure: GLOBAL REVENUE FROM ENERGY FOODS AND DRINKS, 2009-2016
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