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表紙
市場調査レポート - 146128

中国のファーストフード市場分析

China Fast Food Market Analysis

発行 RNCOS E-Services Pvt. Ltd.
出版日 ページ情報 英文 55 Pages
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価格
中国のファーストフード市場分析 China Fast Food Market Analysis
出版日: 2011年02月01日 ページ情報: 英文 55 Pages
概要

中国経済の急速な発展と大規模化、消費者行動の変化を反映して、同国のファーストフード市場も急速に成長してきました。中国のファーストフード市場は2010年には740億米ドルに達し、さらに2011-2014年にかけて年平均約13%の成長が見込まれます。中国国内・国外の企業にとって、ファーストフード産業には大きな参入機会があると言えます。

当レポートでは、中国のファーストフード産業の現状と将来展望について調査・分析し、関連市場の動向、各セグメントの現在のシナリオと将来展望、主要企業の概要(外資系・国内系)、などの情報を盛り込んでおり、以下の構成でお届けします。

第1章 アナリストの見解

第2章 中国:世界の主要プレーヤー

第3章 食品フレーバー市場

  • 市場概況
  • 調味料市場

第4章 消費者行動の変化

  • 可処分所得
  • 支出

第5章 フランチャイズのルート

  • 市場概況
  • 近年の発展

第6章 小売市場

  • 現在のシナリオ
  • 2014年までの将来展望

第7章 ファーストフード産業

  • 現在のシナリオ
  • 2014年までの将来展望

第8章 麺市場

  • 現在のシナリオ
  • 2014年までの将来展望

第9章 ビザ市場

  • 現在のシナリオ
  • 2014年までの将来展望

第10章 スナックフード市場

  • 現在のシナリオ
  • 2014年までの将来展望

第11章 主要企業

  • 外資系企業
    • McDonald's Corporation
    • Yum! Brands, Inc.
    • Minor International Public Co. Ltd
    • Tingyi Holding Corporation
  • 国内企業
    • Little Sheep Group Limited
    • China Quanjude (Group) Co., Ltd
    • Cafe de Coral Group

図表一覧

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目次

China represents one of the world' s largest economies. The country' s per capita income and spending are rated among the highest in the world. Due to the increasing consumer shift towards fast food, total fast food industry of China reached up to an estimated value of over US$ 74 Billion during 2010, which is considerably higher than other fastest growing economies. The current market status in the country offers huge growth opportunities for both international and domestic players.

Chinese fast food industry is anticipated to grow at a CAGR of around 13% during 2011-2014, says our latest research report “China Fast Food Market Analysis”. Currently, the market growth is largely fuelled by the increasing acceptance of western culture and increasing disposable income of the consumers. Anticipating the future growth, many big international players are entering into the market by making deals with the domestic players. Further, already existing players are expanding their presence in different provinces of the country. This trend will emerge more strongly during our forecast period, thereby providing opportunities to the local players to widen their product portfolios.

Ongoing analysis found that, the Chinese consumers are increasingly shifting towards different food flavors with the emerging acceptance of franchising route. These trends are expected to grow in coming years on the back of huge untapped opportunities in both the sectors. Besides, changing consumer behavior is emerging as one of the major driving factors for the Chinese fast food industry.

Besides discussing the growing segments like, noodle market, pizza market, and snack food market, the report provides extensive information on the country' s fast food market. Thus, in this way, it provides valuable information to fast food companies and investors planning to enter this market. Facts and figures regarding market size, growth, share, and trends in technology development have been thoroughly analyzed in the report to provide clients a comprehensive overview of the market. Due consideration has been given to the competitive landscape to enable clients understand the market structure and future growth prospects.

Table of Contents

1. Analyst View

2. China - A Global Player

3. Food Flavors

  • 3.1 Market Overview
  • 3.2 Condiments

4. Changing Consumer Pattern

  • 4.1 Disposable income
  • 4.2 Expenditure

5. Franchising Route

  • 5.1 Market Overview
  • 5.2 Recent Development

6. Retail Market

  • 6.1 Current Scenario
  • 6.2 Future Outlook to 2014

7. Fast Food Industry

  • 7.1 Present Scenario
  • 7.2 Future Outlook to 2014

8. Noodles Market

  • 8.1 Current Scenario
  • 8.2 Future Outlook to 2014

9. Pizza Market

  • 9.1 Current Scenario
  • 9.2 Future Outlook to 2014

10. Snack Food Market

  • 10.1 Present Scenario
  • 10.2 Future Outlook to 2014

11. Key Players

  • 11.1 Foreign Players
    • 11.1.1 McDonald' s Corporation
    • 11.1.2 Yum! Brands, Inc.
    • 11.1.3 Minor International Public Co., Ltd.
    • 11.1.4 Tingyi Holding Corporation
  • 11.2 Domestic Players
    • 11.2.1 Little Sheep Group Limited
    • 11.2.2 China Quanjude (Group) Co., Ltd.
    • 11.2.3 Cafe de Coral Group

List of Figures:

  • Figure 2-1: Growth in Fast Food Industry with respect to Other Countries
  • Figure 3-1: Condiment & Fermented Goods Market (Billion CNY), 2010 & 2014
  • Figure 4-1: Per Head Personal Disposable & Median Household Income (US$), 2008-2010
  • Figure 4-2: Breakup of Consumer Expenditure (%), 2009
  • Figure 5-1: Share of Franchising in Retail Industry (2010)
  • Figure 6-1: Retail Sales (Trillion US$), 2008-2010
  • Figure 6-2: Food & Non-food Retail Sales (Billion US$), 2008-2010
  • Figure 6-3: Forecast for Retail Sales (Trillion US$), 2011-2014
  • Figure 6-4: Forecast for Food & Non-food Retail Sales (Billion US$), 2011-2014
  • Figure 7-1: Fast Food Industry (Billion US$), 2009 & 2010
  • Figure 7-2: Forecast for Share of Fast Food in Retail Sales (2014)
  • Figure 7-3: Forecast for Fast Food Industry (Billion US$), 2011-2014
  • Figure 8-1: Instant Noodles Market (Billion US$), 2008-2010
  • Figure 8-2: Forecast for Instant Noodles Market (Billion US$), 2011-2014
  • Figure 9-1: Pizza Market (Billion US$), 2009 & 2010
  • Figure 9-2: Forecast for Pizza Market (Billion US$), 2011-2014
  • Figure 10-1: Snack Food Market (Billion CNY), 2009 & 2010
  • Figure 10-2: Forecast for Snack Food Market (Billion CNY), 2011-2014

List of Tables:

  • Table 7-1: Top 10 Fast Food Enterprises (2009)
  • Table 11-1: McDonald' s Corporation - Key Financials (Million US$), 2008 & 2009
  • Table 11-2: McDonald' s Corporation - SWOT Analysis
  • Table 11-3: Yum! Brands, Inc. - Key Financials (Million US$), 2008 & 2009
  • Table 11-4: Yum! Brands, Inc. - SWOT Analysis
  • Table 11-5: Minor International Public Co. Ltd - Key Financials (Million Baht), 2008 & 2009
  • Table 11-6: Minor International Public Co. Ltd - SWOT Analysis
  • Table 11-7: Tingyi Holding Corporation - Key Financials (Billion US$), 2008 & 2009
  • Table 11-8: Tingyi Holding Corporation - SWOT Analysis
  • Table 11-9: Little Sheep Group Limited - Key Financials (Billion CNY), 2008 & 2009
  • Table 11-10: China Quanjude (Group) Co., Ltd - Key Financials (Million US$), 2008 & 2009
  • Table 11-11: Cafe de Coral Group - Key Financials (Million US$), 2009 & 2010
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