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市場調査レポート
通信企業：グリーンの波に乗る
Surfing the green wave in telecom
| 発行 |
Ovum, Ltd. |
| 出版日 |
2008年09月 |
商品コード |
76430 |
| ページ情報 |
英文 18 pages |
| 価格 |
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Abstract
Description
As environmental issues weigh on the public conscience and pocketbooks, telcos
and their suppliers are debating their proper role. Going green must serve the
overriding goal of making money for their shareholders. As such, three
realities should drive action. First, energy - electricity, mainly - has
significant direct costs for telcos, and these costs are rising, in some cases
dramatically. Second, environmental and energy cost concerns give rise to a
number of sizable business opportunities to service providers. Third, green is
“in”: credible, sustained commitments by corporations to environmentally
friendly practices can pay off with public goodwill. We write this from the
viewpoint of what matters to the telco CFO.
Table of Contents
- In a nutshell
- ICTs and climate change
- ITU' s April 2008 conference in Japan
- Climate change for the telco CFO
- Power costs, revenues, and brand image
- Direct impacts of power costs on carriers
- Growing the top line
- Corporate social responsibility
Table of figures
- Figure 1. ICT sector power usage by subsector in 2012, status quo case
- Table 1. Electricity spending trends at a selection of telcos
- Figure 2. KDDI' s energy usage and effects of countermeasures
- Figure 3. Comparative energy costs: high-tech facilities versus standard
buildings
- Table 2. Projected power consumption of routers in Japan
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