GPS, after its inception in 1970, was used only for military purposes; but
after 1999, the signals were released for civilian purposes as well. This has
created a large and continuously growing market in the last 10 years. These
days, GPS is used for industries, including farming, construction,
transportation, and aerospace, and to make things more accurate.
In addition to creating efficiencies and reducing operating costs, the
adoption of GPS technology has improved safety, emergency response times, and
environmental quality, and delivered many other less-readily quantifiable
benefits.
The main problem with the GPS systems is its strength to transmit signals. Due
to this, GPS is still unable to grasp its hand all over the world. Studies
from our side indicate that different governments are working on this problem
and going to launch their own satellites system for solving this problem.
One of the major problems in this field is licensing as there are stringent
rules and regulations for the companies who want to enter in this field. Owing
to this, loads of companies who wanted to enter in this field in the past had
failed to pass these stringent criteria. Now, with the innovation, in terms of
usage in different fields such as fitness, and infotainment, new companies
have raised their bars and entered these fields aggressively.
Contracts signed up amongst the bigger players such as Google (U.S.), Nokia,
and Microsoft (U.S.) with mapping small software companies based in APAC
regions, have helped the companies to launch their products with much ease.
The increasing wireless network of 3G and 3.5G all over the world has
supported the use of GPS devices to create the solution of signal loss problem
with the usage of augmentation technology. It creates an opportunity for all
GPS companies to capture the untapped market in the Asia-Pacific (APAC) and
Rest of the World (ROW).
The GPS market is estimated to generate $9.1 billion in 2011 and $26.36
billion by 2016 at a CAGR of 23.7% from 2011 to 2016. The global GPS product
market is segmented into GPS enabled smartphone, GPS cameras, and portable
automation devices.
Scope of the report
This GPS market research report categorizes the global market of Global
Positioning System on the basis of products, applications, and geographical
analysis; which, in detail, explains forecasted revenue and analyzing trends
in the GPS market. The issues impacting the market have also been discussed
briefly in the report.
On the basis of product market
The products are divided into GPS-enabled mobile phones, GPS cameras,
automotive, marine, and aviation. In these the trends of the market have been
discussed in an elaborative way.
On the basis of application market
The application market is categorized into navigation, machine control, and
logistics tracking. These were further subdivided into number of applications
such as traffic control, agriculture, robotics, and others. The discussion
includes their growth aspect and the reasons behind that growth.
On the basis of geography
North America, Europe, Asia-Pacific, and ROW are covered in the report.
North America is subdivided into U.S., Canada, and Mexico.
Europe is further divided into UK, Germany, France, and others.
Asia-Pacific is divided into China, India, Japan, South Korea, Taiwan, and
others.
ROW is segmented into Africa, Middle East, and others.
Each section will provide market data, market drivers, trends and
opportunities, key players, and competitive outlook. This report will also
provide market tables for covering the sub-segments and micro-markets.
Company profiles
In addition, the report also provides more than 15 elaborative company
profiles covering their financials and strategy in detail. Companies have been
profiled using lots of the authentic sources such as annual report, stock
exchanges, Bloomberg, and Reuters. The financials have been done in view of
the competitive strategies done by the companies over the past year. Ratio
Analysis has been extensively used to derive the potential of the major player
in this market.
Summary
Initially developed only for the U.S. military, GPS satellites are now being
used for civilian purposes too. Due to features such as accuracy and
preciseness, these devices have replaced older ones such as the sextant and
compass. In addition to creating efficiencies and reducing operating costs,
the adoption of GPS technology has improved safety, emergency response times,
and environmental quality, and delivered many other less-readily quantifiable
benefits. The market for GPS is already a multi-billion dollar industry;
future potential is significant. After lots of ups and downs in the GPS
market, in the past years the demand of telematics, map-making, geofencing,
geotagging, and fleet tracking have spurred the GPS devices market.
The advancement of the next generation's network all over the world has
supported the use of GPS devices and help in creating the solution of signal
loss problem with the usage of augmentation technology. It creates an
opportunity for all GPS companies to capture the untapped market in the
Asia-Pacific (APAC), and Rest of the World (ROW) regions, as it will help them
to launch their products in these regions.
One of the major growing applications of GPS lies in transportation sector.
The high demand for these types of applications in tracking vehicles by cargo
companies, travelling companies, manufacturing companies, and banking
divisions have spurred the GPS market a lot and will be the major upcoming
factor for the future too. Taking advantage of the heavy transportation
network in China and India, new companies are emerging on the large scales by
having their own capital market either having collaboration/ joint venture/
merger/ acquisition with the local companies. One of the fastest growing areas
in logistics tracking is law enforcement, where it has been used to track
illegal issues going over communication sector all over the world.
The various companies currently involved in the production of GPS products are
Garmin Inc (U.S.), TomTom N.V. (The Netherlands), and Mitac (Mio, Navman, and
Magellan) (China).
Table of Contents
1 INTRODUCTION
1.1 KEY TAKE-AWAYS
1.2 REPORT DESCRIPTION
1.3 MARKETS COVERED
1.4 STAKEHOLDERS
1.5 RESEARCH METHODOLOGY
1.5.1 MARKET SIZE
1.5.2 KEY DATA POINTS FROM SECONDARY SOURCES
1.5.3 KEY DATA POINTS FROM PRIMARY SOURCES
1.5.4 ASSUMPTIONS
1.5.5 LIST OF COMPANIES COVERED DURING PRIMARIES
2 EXECUTIVE SUMMARY
3 MARKET OVERVIEW
3.1 INTRODUCTION
3.1.1 COMPONENTS OF GPS SYSTEM
3.1.1.1 Space segment
3.1.1.2 Control segment
3.1.1.3 User segment
3.1.2 GPS SOFTWARE PLATFORM
3.2 HISTORY & EVOLUTION
3.3 MARKET DEFINITION
3.4 RESEARCH & DEVELOPMENT INITIATIVES
3.5 WINNING IMPERATIVE
3.5.1 GPS PRODUCTS TAKING ADVANTAGE OF NEW SATELLITE SYSTEMS
3.6 BURNING ISSUE
3.6.1 GPS SIGNALS INTERFACE WITH LIGHT SQUARED SIGNALS
3.7 MARKET DYNAMICS
3.7.1 DRIVERS
3.7.1.1 Increasing demand for GPS IC tablets, cameras & fitness market
3.7.1.2 Increasing demand for multifunctional mobile devices
3.7.1.3 Government support
3.7.2 RESTRAINTS
3.7.2.1 Multipath effect
3.7.2.2 Clock inaccuracies and rounding errors
3.7.2.3 Shift in satellite orbits
3.7.2.4 Increase in use of jamming devices
3.7.2.5 Privacy and electronic data retention issues
3.7.3 OPPORTUNITIES
3.7.3.1 Contracts between bigger and smaller players
3.7.3.2 Untapped market
3.7.3.3 Growing demand for location based services
3.8 MARKET SHARE ANALYSIS
3.9 PATENT ANALYSIS
4 GLOBAL GPS MARKET, BY PRODUCTS
4.1 INTRODUCTION
4.2 GPS ENABLED SMARTPHONE
4.2.1 DRIVERS
4.2.1.1 Easy penetration due to high preference
4.2.1.2 Touchless technology
4.2.1.3 High frequency catching
4.2.2 RESTRAINTS
4.2.2.1 Government policies
4.2.2.2 Wavelength issue
4.2.3 OPPORTUNITY
4.2.3.1 Government initiatives in different countries
4.3 GPS CAMERAS
4.3.1 DRIVER & RESTRAINT
4.3.1.1 Pre-loaded functionalities
4.3.1.2 High price of GPS camera
4.4 PORTABLE NAVIGATION DEVICES
4.4.1 PORTABLE AUTOMOTIVE DEVICES (PAD)
4.4.1.1 Driver
4.4.1.1.1 Contract between car manufacturers and GPS companies
4.4.1.2 Restraint
4.4.1.2.1 Additional features not present
4.4.1.3 OPPORTUNITY
4.4.1.3.1 Telematics
4.4.2 FITNESS PRODUCTS
4.4.2.1 Heart rate monitor
4.4.2.1.1 Drivers
4.4.2.1.1.1 User friendly
4.4.2.1.1.2 Cost of the device
4.4.2.1.2 Restraints
4.4.2.1.2.1 Lack of accuracy
4.4.2.1.2.2 Wrong interpretation of data
4.4.2.1.2.3 Interference problem
4.4.2.1.3 OPPORTUNITIES
4.4.2.1.3.1 Demand for GPS techniques in health clubs
4.4.2.1.3.2 Difference in the heart rates of men and women
4.4.2.2 CYCLE COMPUTER
4.4.2.2.1 Drivers
4.4.2.2.1.1 Sports such as mountain biking, racing, and tracking
4.4.2.2.1.2 Software flexibility
4.4.2.3 GPS WATCHES
4.4.3 MARINE PRODUCTS
4.4.3.1 Market Dynamics
4.4.3.1.1 Drivers
4.4.3.1.1.1 Increasing safety issue in water
4.4.3.1.1.2 No alternative technology
4.4.3.1.2 Restraint
4.4.3.1.2.1 High price
4.4.3.2 Fish Finder
4.4.3.3 Chart Plotter Simulator
4.4.3.4 Handhelds
4.4.3.5 Autopilots
4.4.3.6 Aviation Products
4.4.3.7 Market Dynamics
4.4.3.7.1 Driver
4.4.3.7.1.1 Usage in air sports
4.4.3.8 Aviation GPS receivers
4.4.3.9 Flight decks
4.4.3.10 Avionics
5 APPLICATIONS MARKET
5.1 INTRODUCTION
5.2 NAVIGATION
5.2.1 TRAFFIC CONTROL
5.2.1.1 Railways
5.2.1.2 Roadways
5.2.1.3 Airways
5.2.2 SURVEYING & MAPPING
5.2.2.1 SPACE
5.2.2.2 Marine
5.2.2.3 Air
5.2.2.4 Land
5.3 MACHINE CONTROL
5.3.1 ROBOTICS
5.3.2 AGRICULTURE
5.4 LOGISTICS TRACKING
5.4.1 CARGO & COURIER SERVICES
5.4.2 TRUCKING
5.4.3 SALES DIVISION TRACKING
5.4.4 LAW ENFORCEMENT
5.4.5 CONSTRUCTION
6 GEOGRAPHICAL ANALYSIS
6.1 NORTH AMERICA
6.2 EUROPE
6.3 ASIA-PACIFIC
6.4 ROW
7 COMPETITIVE LANDSCAPE
7.1 OVERVIEW
8 COMPANY PROFILES
8.1 AVIDYNE CORPORATION
8.1.1 OVERVIEW
8.1.2 PRODUCTS & SERVICES
8.1.3 FINANCIALS
8.1.4 STRATEGY
8.1.5 DEVELOPMENTS
8.2 ECT INDUSTRIES SA
8.2.1 OVERVIEW
8.2.2 PRODUCTS & SERVICES
8.2.3 FINANCIALS
8.2.4 STRATEGY
8.2.5 DEVELOPMENTS
8.3 FEI-ZYFER INC
8.3.1 OVERVIEW
8.3.2 PRODUCTS & SERVICES
8.3.3 FINANCIALS
8.3.4 STRATEGY
8.3.5 DEVELOPMENTS
8.4 FURUNO ELECTRIC CO. LTD
8.4.1 OVERVIEW
8.4.2 PRODUCTS & SERVICES
8.4.3 FINANCIALS
8.4.4 STRATEGY
8.4.5 DEVELOPMENTS
8.5 GARMIN INTERNATIONAL INC
8.5.1 OVERVIEW
8.5.2 PRODUCTS & SERVICES
8.5.3 FINANCIALS
8.5.4 STRATEGY
8.5.5 DEVELOPMENTS
8.6 HEMISPHERE GPS
8.6.1 OVERVIEW
8.6.2 MARKET & PRODUCTS
8.6.3 FINANCIALS
8.6.4 STRATEGY
8.7 JOHNSON OUTDOORS INC
8.7.1 OVERVIEW
8.7.2 PRODUCTS & SERVICES
8.7.3 FINANCIALS
8.7.4 STRATEGY
8.7.5 DEVELOPMENTS
8.8 KVH INDUSTRIES
8.8.1 OVERVIEW
8.8.2 PRODUCTS & SERVICES
8.8.3 FINANCIALS
8.8.4 STRATEGY
8.8.5 DEVELOPMENTS
8.9 MITAC INTERNATIONAL CORP
8.9.1 OVERVIEW
8.9.2 PRODUCTS & SERVICES
8.9.3 FINANCIAL
8.9.4 STRATEGY
8.10 NAVICO INC
8.10.1 OVERVIEW
8.10.2 PRODUCTS & SERVICES
8.10.3 FINANCIALS
8.10.4 STRATEGY
8.10.5 DEVELOPMENTS
8.11 NOVATEL INC
8.11.1 OVERVIEW
8.11.2 PRODUCT & SERVICES
8.11.3 FINANCIALS
8.11.4 STRATEGY
8.11.5 DEVELOPMENTS
8.12 OROLIA SA
8.12.1 OVERVIEW
8.12.2 PRODUCTS & SERVICES
8.12.3 FINANCIALS
8.12.4 STRATEGY
8.12.5 DEVELOPMENTS
8.13 POLAR ELECTRO OY
8.13.1 OVERVIEW
8.13.2 PRODUCTS & SERVICES
8.13.3 FINANCIALS
8.13.4 STRATEGY
8.13.5 DEVELOPMENTS
8.14 RAYTHEON COMPANY
8.14.1 OVERVIEW
8.14.2 PRODUCTS & SERVICES
8.14.3 FINANCIALS
8.14.4 STRATEGY
8.14.5 DEVELOPMENTS
8.15 ROCKWELL COLLINS
8.15.1 OVERVIEW
8.15.2 PRODUCTS & SERVICES
8.15.3 FINANCIALS
8.15.4 STRATEGY
8.15.5 DEVELOPMENTS
8.16 SIRF TECHNOLOGY HOLDINGS
8.16.1 OVERVIEW
8.16.2 PRODUCTS & SERVICES
8.16.3 FINANCIALS
8.16.4 STRATEGY
8.16.5 DEVELOPMENTS
8.17 SYMMETRICOM INC
8.17.1 OVERVIEW
8.17.2 PRODUCTS & SERVICES
8.17.3 FINANCIALS
8.17.4 STRATEGY
8.17.5 DEVELOPMENTS
8.18 TOMTOM NV
8.18.1 OVERVIEW
8.18.2 PRODUCTS & SERVICES
8.18.3 FINANCIALS
8.18.4 STRATEGY
8.18.5 DEVELOPMENTS
8.19 TRIMBLE
8.19.1 OVERVIEW
8.19.2 PRODUCTS & SERVICES
8.19.3 FINANCIALS
8.19.4 STRATEGY
8.19.5 DEVELOPMENTS
APPENDIX
U.S. PATENTS
EUROPE PATENTS
JAPAN PATENTS
LIST OF TABLES
TABLE 1 GLOBAL GPS MARKET REVENUE, BY APPLICATIONS, 2010 - 2016 ($BILLION)
