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市場調査レポート - 246556

消費者検査とDTC遺伝子検査の将来

Consumer Testing and The Future of DTC Genetic Testing

発行 Kalorama Information
出版日 ページ情報 英文 60 Pages
価格
消費者検査とDTC遺伝子検査の将来 Consumer Testing and The Future of DTC Genetic Testing
出版日: 2012年06月01日 ページ情報: 英文 60 Pages
概要

当レポートでは、消費者検査とDTC遺伝子検査市場について調査分析を行い、2000人の成人を対象としたアンケート結果をもとに、セルフテスト製品の使用動向、遺伝子検査に対する態度、医療への関心、最も関心のある疾病、遺伝子テストの医療利用への影響などについてついてまとめ、概略下記の構成で取り上げております。

第1章 エグゼクティブサマリー

第2章 イントロダクション

  • 統計
  • 通院の減少
  • 医者にはかからないが薬局は行く
  • 消費者の懸念
  • 薬局

第3章 既存のセルフテスト市場

  • 非常に成功したOTC市場
  • 中程度に成功したOTC市場
  • 結果

第4章 DTC遺伝子検査:展望と現実

  • 背景
  • DTC検査への批判
  • 規制活動
  • DTC検査企業

第5章 消費者の意見

  • 自宅外の医療
  • 消費者の疾病への不安
  • 消費者のセルフテストの結果への満足度
  • 遺伝子検査により医療の利用が増える?
  • NIHによる研究
  • 消費者は遺伝子セルフテストを受ける?

第6章 結論

図表

目次

Abstract

In February and March of 2012, Kalorama Information conducted a survey of 2,000 adults to ask them whether or not they would take a genetic test. This report, Consumer Testing and the Future of DTC Genetic Testing provides those results and compiles surveys from public and private sources to provide the following insights:

  • Have Consumers Used a Self-Test Product?
  • Would They Take a Genetic Test?
  • Are They Concerned About Their Healthcare?
  • What Diseases Are They Most Concerned About?
  • Would Genetic Testing Increase Their Healthcare Usage?

In addition, the report provides information useful for marketers studying this area including US Healthcare statistics and demographics, information on doctor visits. The report discusses the increasing role of the 'Active Healthcare Consumer' in healthcare markets. It also contains information on the drug store industry in the U.S. and the role of test products in drug stores. The report also discusses the recent attempts to market genetic DTC products, the reaction of regulatory authorities and the activities of key companies in the market in reaction to regulation. Using survey and sales data, the report discusses the possible future of DTC testing efforts.

Table of Contents

CHAPTER ONE: EXECUTIVE SUMMARY

  • Direct-to-consumer Testing and The Future of DTC Genetic Tests
  • Existing Self-Test Markets
  • DTC Genetic Tests
  • Aggressive Regulatory Action
  • Consumer Opinion
  • Conclusions

CHAPTER TWO: INTRODUCTION

  • Demographics
  • Declining Doctor Visits
  • Drop the Doctor But Keep the Pharmacist?
  • Consumer Worries
    • Concern About Health and Healthcare Costs
    • Baby Boomers More Concerned About Health
  • Drug Stores
    • Competitive Positions of Key Players
    • Increasing Space in the Drug Store For Tests
    • Role of the Pharmacist in Conducting Some Tests?

CHAPTER THREE: EXISTING SELF-TEST MARKETS

  • Highly Successful OTC Markets
    • Glucose
    • Pregnancy/Fertility
  • Moderately Successful OTC Test Markets
    • Fecal Occult Blood
    • Cholesterol
  • Implications

CHAPTER FOUR: DIRECT-TO-CONSUMER GENETIC TESTING: PROMISE AND REALITY

  • Background
  • Criticisms of DTC Testing
    • Scientific and Clinical Validity
    • False Advertising
    • GAO Investigation
    • Acu-Gen Biolab Lawsuit and Bankruptcy
  • Regulatory Activity
    • Pathway Genomics FDA Controversy
    • 2011 FDA Warning Letters
    • Regulatory Action Targeting Suppliers
    • Actions in Response to FDA Letters
  • DTC Testing Companies
    • DeCode Genetics
    • 23andMe
    • Genelex Corporation
    • Pathway Genomics
    • Navigenics
    • Lumigenix
    • Medigenomix

CHAPTER FIVE: CONSUMER OPINION

  • Healthcare Out of the Home
  • Consumer Worry Over Disease
    • Alzheimer's and Cancer Concerns
  • How Confident Are Consumers in Self Test Results?
  • Do Genetic Tests Increase Healthcare Usage?
  • NIH-led study
  • Would Consumers Take a Genetic Self-Test?
    • Loyola Study
    • Kalorama Survey of Adults

CHAPTER SIX: CONCLUSIONS

LIST OF EXHIBITS

CHAPTER ONE: EXECUTIVE SUMMARY

  • Figure 1-1: Have You Used A Self-Test?
  • Figure 1-2: Kalorama Survey of Adults

CHAPTER TWO: INTRODUCTION

  • Figure 2-1: US Population
  • Figure 2-2: Doctor Visits, U.S. (millions of visits)
  • Figure 2-3: Have You Visited a Healthcare Professional? (DO, FP, Internist, OBGY, Pharmacist)
  • Figure 2-4: Concern About Healthcare Cost and Barriers
  • Figure 2-5: How is Your Health? - AP Survey of Baby Boomers and Non-Boomers
  • Figure 2-6: Health Gotten Better/Worse Last Five Years? - Baby Boomers and Non Baby Boomers
  • Table -2-2: U.S. Drug Store Sales,, 2003 - 2013
  • Table 2-3: Leading U.S. Drug Stores' Revenues and Market Share

CHAPTER THREE: EXISTING SELF-TEST MARKETS

  • Figure 3-1: Glucose Testing, 2010-2015
  • Figure 3-2: Pregnancy Testing, 2010-2015
  • Figure 3-3: Fecal Occult Blood Testing, 2010-2015
  • Figure 3-4: Cholesterol Testing, 2010-2015

CHAPTER FIVE: CONSUMER OPINION

  • Figure 5-1: Experian Simmons Survey: "Conditions I Don't Have But Feel I am at Risk For"
  • Figure 5-2: Percent of Americans Concerned About Disease (Alzheimer's, Cancer, Stroke, Diabetes)
  • Figure 5-3: Have You Used A Self-Test?
  • Table 5-1: Kalorama Survey Results - Would You Take a Genetic Test?
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