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市場調査レポート
世界のネットブックPC市場展望：2009年後期および2009年後期以降
Worldwide Netbook PC Market Outlook, 2H 2009 and Beyond
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Abstract
The rapid shipment growth of the global netbook PC industry in 2008 continues
into 2009, with shipment volume expected to double in the full-year 2009. In
the first half of 2009, restricted by lackluster end-market demand in Europe -
the industry' s major shipment destination - the industry' s shipment growth
slowed down. However, driven by the holiday effect global netbook PC shipment
volume is expected to pick up in the second half of the year. As for key
product strategies in the second half of 2009, Nokia' s netbook PC was launched
in September 2009; the ARM architecture will be used in netbook PCs, namely
smartbook PCs; Google is projected to roll out Chrome OS in the second half of
2010. This report examines worldwide netbook PC market development in the
second half of 2009 and analyzes future product trends.
Table of Contents
- 1. Netbook PC Market Development in 1H 2009
- 1.1 Netbook PCs with Intel Atom Processor and Microsoft Windows XP
Remain Mainstream
- 2. Netbook PC Market Outlook in 2H 2009
- 2.1 Price Competition Intense; Brands Adjust Panel Sizes of Netbook PCs
- 2.2 Mobile Operators and Mobile Phone Brands Making Foray into Netbook
PC Market
- 2.3 Smartbook and Google OS to Influence the Netbook PC Industry
- 2.4 Holiday Effect Expected to Push End-market Sales
- 2.5 High-end Netbooks PCs to Adopt Windows 7 OS First
- 3. Conclusion
- 3.1 Netbook PC Market Expected to Grow at Slower Pace in the Future
- 3.2 Cross-Industry Alliances Formed; Netbook PC/Mobile Service Bundles
Increasing
List of Topics
- 1. Recap of key developments in the worldwide netbook PC market in the
first half of 2009, including worldwide shipment volume and key events
affecting the equilibrium of supply and demand in the netbook PC market.
- 2. Outlook for netbook PC market development in the second half of 2009,
including key factors for netbook PC development such as the market launches
of Windows 7 and smartbook PCs.
- 3. Worldwide netbook PC shipment forecast for 2010 and 2011
- 4. Companies and organizations analyzed or mentioned in the report
include: Acer, Asus, Disney, Google, Intel, Microsoft, Nokia, Nvidia,
Qualcomm, Sony, VIA
List of Figures
- Figure 1. Worldwide Netbook PC Shipment Volume, 1H 2008 - 2H 2009
- Figure 2. Major Factors Influencing Netbook PC Supply and Demand, 1Q 2009
- 4Q 2009
- Figure 3. Worldwide Netbook PC Shipment Volume, 2008 - 2011
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