コーヒー、ティー、その他のホットドリンクは2007年以降、経済危機の影響で成長は鈍化しましたが、2010年は、各カテゴリーにおいて2006年以来最大の成長率を見せるなど、市場は回復しています。
当レポートでは、世界のコーヒー、ティー、その他のホットドリンク市場について、市場規模、販売量、成長率などの実績データを元に、商品別、地域別の動向を分析し予測をまとめており、提言もあわせ概略以下の構成でお届けします。
Description
Global hot drinks consumption is driven by multiple factors that paint divergent pictures of volume and value for each category. Tea is the world's largest hot drink by RTD volume, driven by developing nations moving to packaged and branded teas at retail. Coffee continues to dominate value due to strong premiumisation created by varying formats. Overall, the market will continue to grow as developing nations continue to embrace multinational brands and new formats see growth in mature markets.
Euromonitor International's Hot Drinks 2012 Overview: Trends and Opportunities global briefing offers an insight into to the size and shape of the Hot Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on both retail and foodservice.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Hot Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of Contents
Hot Drinks 2012 Overview: Trends and Opportunities
Euromonitor International
July 2012
Introduction
Global Performance
Coffee
TEA
Category performance summary
Other Hot Drinks
Corporate Landscape
Global Prospects and Opportunities
