Abstract
(Hair removal, skin renewal, acne, tattoos, veins, lesions, scars, aesthetic,
cosmedical, medicalized beauty, elective, laser, RF, IPL. Beauty, Salons,
Spas, Medspas, Hospitals.)
Beauty consumers in China highly value unblemished skin and use cosmetic
laser procedures to achieve blemish free skin.
Sales of cosmetic laser procedures increase by 25% a year
China is potentially one of the largest - if not the largest-
beautycare markets in the world. As in other medicalised beauty markets
worldwide, demand for cosmetic laser procedures is increasing at a spectacular
rate. Experts in Chinese clinics interviewed by Diagonal Reports report growth
rates of up to 25% annually.
However, the Chinese market has some distinguishing features which mark it out
from the US or European cosmetic laser markets. In China skin care is
the leading cosmetic laser/energy procedure and not hair removal which is the
top procedure elsewhere. Skin care can account for up to 80% of business in
Chinese cosmetic laser clinics.
Younger clients are the most important consumers for laser skin care
services in China. Unlike the US or Europe where clients tend to be older and
seeking to reduce or reverse signs of ageing, the majority of cosmetic laser
clients in China are young and do not have any specific skin problem. Rather
younger Chinese consumers want blemish free skin and are looking for
skin treatments which will brighten their complexion.
The importance of skin care in cosmetic lasers mirrors the wider beauty market
in China where skin care account for a higher percentage of the beauty market
than in other countries. Chinese beauty consumers highly value
unblemished skin.
Lasers offer these consumers beauty solutions that are fast, effective and
often long lasting. Cosmetic lasers benefit greatly from the emergence of an
extremely technology friendly generation - younger people familiar with
mobile phones, monitors and computers. The beauty sector in China has
leap-frogged over a number of stages with the result that beauty care
professionals and consumers are not aware that the latest technology is so
innovative. This contrasts with other countries where there can be
resistance to and suspicion about cosmetic lasers due to entrenched loyalties
to more traditional beauty regimes.
Experts are confident that the strong growth seen in recent years in cosmetic
laser will continue for at least another five years. Indeed previous
Diagonal Reports research in China shows that historically the beauty market
has outperformed the economy and that actual growth rates for any year
recently have exceeded earlier forecasts. Cosmetic laser technology will be a
blockbuster category in its own right, and could replace other long
established beauty categories and products.
Leading cosmetic laser procedures include:
- Skin renewal / blemish removal
- Laser hair removal - HR
- Veins (spider, varicose)
- Weight (cellulite, fat removal)
- Other: vision, dental, hair regrowth
Blemishes removed include:
- Freckles
- Acne scars
- Age spots
- Birthmarks
- Tattoos
- Veins (spider veins, vascular lesions)
The cosmetic laser market is concentrated in:
- the most densely populated, and affluent coastal cities
- the east and southeast
- cities like Beijing, Shanghai and Guangzhou
Key words: Hair removal, skin renewal, acne, tattoos, veins, lesions,
scars, aesthetic, cosmedical, medicalized beauty, elective, laser, RF, IPL.
Beauty, Salons, Spas, Medspas, Hospitals.
The series covers the cosmetic laser procedure market in the US, France,
Germany, UK & Ireland.
Diagonal Reports tracks the medicalised beauty and wellness market worldwide.
It researches developments in cosmetic medicine, fitness and wellness markets
globally.
Table of Contents
REPORT STRUCTURE
SECTION 1 - SUMMARY
- TABLE 1 Cosmetic laser/energy market in China
- Market covered in report
- Estimates of number of businesses?
- The only certainty is growth
- A two-tier market
- Skin care leads laser services
- Consumers technology friendly
- Lasers cannibalize other markets
- One negative - the low quality segment
- Currency
- Date of publication
SECTION 2 - COSMETIC LASER / ENERGY BASED SERVICES
- Market covered in report
- TABLE 2 Cosmetic laser/energy - the leading procedures
- Skin care leading service
- Other procedures
SECTION 3 - MARKET SIZE (ESTIMATES) AND STRUCTURE
- Quantifying a fragmented market - problems
- Offshoot of cosmetic surgery
- Reference points - size of cosmetic surgery in other countries
- TABLE 3 Estimates of hospitals and beauty salons
- Number “significant” players in laser
- Numbers of procedures
- Hospitals as cosmetic laser providers
- The top hospitals in cosmetic laser
- Beijing hospitals (example data conflict)
- Salons as cosmetic laser providers
- Salons that provide quality cosmetic laser services
- TABLE 4 Two markets in China - “quality” and
“other”
- Quality segment of cosmetic laser market
- Foreign consumers
- Unlicensed are unfair (and dangerous) competition
- Unlicensed a barrier to beauty industry development
- Shake out in pipeline?
- Consumers migrate to quality
- Licensing standards upheld
- Unregulated beauty market - how big is it?
- Consumer complaints - beauty market third-ranked
- China not unique
SECTION 4 - MARKET TRENDS / VARIATIONS, DRIVERS
- Extremely confident of a blockbuster future
- TABLE 5 Cosmetic laser market annual growth, historical and forecast
- The expert sample
- Drivers in the cosmetic laser market
- Economy and demographics
- Geographical concentration of consumers
- Regional development sustains growth
- Official policy
- Technological and industry developments
- Lasers are in line with consumer lifestyles
- Do-it-for-me beauty options
- Falling costs
- Technology driver growth (quotes)
- Promotion of beauty products and skin care products
- Improved distribution structure
- Role of market leaders
- The quality product segment
- Consumer attitudes and characteristics
- Technology in line with consumer lifestyles
- Young consumers are technology friendly
- Market has the advantages of the late starter
- Social (and career) importance of appearance
- New consumer segments - men, older people
SECTION 5 - BUSINESS MENUS IN COSMETIC LASER SERVICE PROVIDERS
- TABLE 6 Breakdown of company revenues (%) cosmetic laser and other services
- Cosmetic laser and other business
- Cosmetic laser services ranked
- Laser skin care
- TABLE 7 Cosmetic laser skin care, (%) revenues by category
- Blemish free skin
- Skin care - consumers, culture, climate
- Laser hair removal
- New hair removal technology for new consumers
- Longer lasting but not permanent?
- TABLE 8 Cosmetic laser HR, (%) by body part
- TABLE 9 Service menus (examples)
SECTION 6 - CONSUMER PROFILES
- TABLE 10 Client profiles gender and age cosmetic laser services
- Age of consumers diversifies
- Younger consumers
- Program duration
- TABLE 11 Cosmetic laser, skin care - duration of program / number of visits
- TABLE 12 Cosmetic laser, HR - duration of visit by body part treated
- TABLE 13 Cosmetic laser - payment methods accepted
- Financing
- Direct debit
- Prices posted not always transparent
SECTION 7- COSMETIC LASER EQUIPMENT, ORIGIN OF, BRANDS
- Imports versus domestic brands
- Quality segments - different views
- Experts' comments on equipment
- Quality suppliers restrict sales to selected businesses
- Competition squeezes margins in cosmetic laser businesses
- Origin of cosmetic laser equipment handled
- Use of imports overstated?
- TABLE 14 Cosmetic laser brands used
SECTION 8 - COSMETIC LASER SERVICE PROVIDERS
- TABLE 15 Number of businesses identified in CL and related services
- TABLE 16 Top laser service providers (11 companies)
- Other cosmetic laser providers identified
- TABLE 17 Beauty salons/spas that offer cosmetic laser
- Criteria used to identify top companies
- Comments on selected top companies
- Reputation for quality
- Celebrity or media status
- Companies and links with top research centres
- Companies contribute to industry development
- Foreign investors develop the sector
- Benchmarks - size of cosmetic laser businesses (m2, staff)
- Benchmarks - numbers of surgical procedures/patients
SECTION 9 - COMPANY NAMES, PROFILES / ADDRESS
- TABLE 18 Cosmetic laser service providers identified (73 names)
- TABLE 18 (continued)
- Company profiles (38 names)
SECTION 10 - COSMETIC LASER SERVICE PRICES
- TABLE 19 Typical cosmetic laser service prices (CNY)
- TABLE 20 Typical laser/energy skin care prices (CNY)
- TABLE 21 Typical laser hair removal prices (CNY)
SECTION 11 - DATA ISSUES, DATA SOURCES, AND LASER-RELATED MARKETS (HOSPITALS AND BEAUTY SALONS)
- Hard to capture market
- Data sources in brief
- The health care and hospital sector in China
- TABLE 22 Hospital grades and jurisdictions in China
- TABLE 23 Hospital grades and units in each grade
- TABLE 24 Health institutions (units) and companies in China
- TABLE 25 Hospitals (units) profit / not for profit
- TABLE 26 Health care sector Beijing
- TABLE 27 Health care sector Shanghai (2004)
- Cosmetic surgeons China 2007
- TABLE 28 Laser industry in China, 2005 (value)
- The beauty economy and beauty salon market
- TABLE 29 Salon market (size historical)
- TABLE 30 Salon distribution by ownership
- TABLE 31 Salon employee profiles
- TABLE 32 Salon employee training / education levels
- Tighter regulations for beauty salons/spas will raise standards
- Regulations for beauty salons/spas (details of)
SECTION 12 - EXPERT SAMPLE
- Data sources
- Criteria for choosing interviewees
- TABLE 33 Expert sample profiled
- TABLE 34 Expert sample, business expertise and industry links
- Medical specialists
- Nationwide perspective 87 Aware of industry and international developments
- Consumer expertise
SECTION 13 - COUNTRY DATA (SELECTED)
- TABLE 35 China labour force
- TABLE 36a China population, (%) by age structure (i)
- TABLE 36b China population, (%) by age structure (ii)
SECTION 14 - PROMOTIONAL SUMMARY - THE COSMETIC LASER AND ENERGY BASED MARKETS IN CHINA 2008
SECTION 15 - NOTES ON TERMINOLOGY AND GLOSSARY
- Note on terminology (laser)
- Symbols used in tables
- Report formats
- INDEX OF COMPANIES, BRANDS, SELECTED PUBLICATIONS, AND ORGANIZATIONS
(REGULATORY, TRADE, PROFESSIONAL)
