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市場調査レポート
欧州における統合音声サービス(CVS)市場
The Market for Converged Voice Services in Europe
| 発行 |
In-Stat |
| 出版日 |
2007年09月 |
商品コード |
56436 |
| ページ情報 |
英文 45 Pages |
| 価格 |
|
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Abstract
European telecom markets are extremely competitive. Service providers are
seeking ways to differentiate their services, minimize the loss of fixed-line
subscribers, and increase mobile revenue. Converged voice service (CVS)
integrates fixed-line VoIP and mobile telephony into a single, next-generation
voice service. All the necessary technology is commercially available today.
Best of all, In-Stat surveys found that European broadband consumer households
overwhelmingly favor CVS over any other type of voice telephony service.
Based on In-Stat primary research studies, this report quantifies the market
for CVS in Europe. It shows how incumbent operators can use converged voice
services to eliminate losses of fixed-line subscribers. The report also
examines how mobile operators can use CVS to migrate pre-paid subscribers to
post-paid calling plans, increase ARPU, and capture new fixed-line revenue
streams.
For service providers worldwide, as well as equipment vendors, the report
identifies the killer application that can justify NGN investments and usher
in a new era of voice communication. Even for those network operators for whom
the status quo is quite suitable, this research report is a must-read.
Consumer demand for CVS is so strong that many competitors will undoubtedly
use it to their advantage. Don' t be caught off guard. The future of telephony
is converged voice services.
Table of Contents
- Executive Summary
- Introduction
- European Consumer Markets
- Fixed-Line Voice Market
- Broadband Market
- Converged Voice Services
- UK Telecom Market Overview
- Consumer Demand for CVS in the UK
- France Telecom Market Overview
- Consumer Demand for CVS in France
- CVS Market Analysis
- CVS is a Huge Market Opportunity........
- FMC and FMS Don' t Stack Up........
- CVS Can Help Migrate Pre-paid Mobile Users........
- Not All CVS Markets Are The Same........
- Methodology
- Conclusions
- Acronyms
- Related In-Stat Reports
List of Tables
- Table 1. ILEC 2006 Lost PSTN Lines (in Millions)
- Table 2. Households with PSTN Access but No Mobile Telephone Access
- Table 3. Households with Mobile Telephone Access but No Fixed Telephone
Access
- Table 4. Western European Broadband Households
- Table 5. ILEC Broadband Market Shares
- Table 6. Converged Voice Services (CVS) Product Elements
- Table 7. UK BB Consumer Interest in CVS by Technology Adoption Category
- Table 8. UK BB Consumer Interest in CVS by Age Group
- Table 9. UK Consumers Prefer Unified Messaging
- Table 10. UK Consumers Favor Use of Both Mobile and Fixed-line Devices
- Table 11. UK Consumers Prefer Unlimited LD
- Table 12. UK Consumers Prefer Network Address Book
- Table 13. UK Consumers Prefer Integrated Service Providers
- Table 14. Half of UK BB Households Do Not Buy a Service Bundle
- Table 15. UK Consumers Prefer Broadband Bundles
- Table 16. UK Consumers Prefer BB Bundles w/Unlimited Calling
- Table 17. Interest in CVS Transcends Technology Adoption Behavior
- Table 18. French Consumer Demand for CVS by Age Group
- Table 19. French Consumers Prefer Unified Messaging
- Table 20. French Consumers Favor Using Both Mobile and Fixed-line Devices
- Table 21. French Consumers Prefer Unlimited LD Calling
- Table 22. French Consumers Prefer Network-Based Address Books
- Table 23. French Consumers Prefer Internet Service Providers
- Table 24. Most Consumers in France Purchase a Service Bundle
- Table 25. French Consumers Prefer Voice Services within Service Bundles
- Table 26. French Consumers Prefer Flat Rate Voice Service
- Table 27. Respondents Favoring CVS Segmented by Mobile Plan Type
- Table 28. Comparison of Consumers Voice Service Preferences by Age Group
List of Figures
- Figure 1. Overwhelming Preference for Integrated Fixed/Mobile Voice
Services by European Broadband Consumer Households
- Figure 2. ILEC PSTN Lines 2004-2006 (in Millions)
- Figure 3. ILEC Broadband Subscriber Growth 2004 - 2006 (in Millions)
- Figure 4. Respondent Broadband Access by Technology
- Figure 5. Respondent Mobile Services by Plan Type
- Figure 6. Respondent Voice Services by Technology
- Figure 7. Respondent Pay TV Services by Technology
- Figure 8. Consumer Value from Network Services
- Figure 9. UK BB Consumers Overwhelmingly Prefer CVS
- Figure 10. UK Consumer Interest in Obtaining All Communication Services
from One Service Provider
- Figure 11. Respondent Broadband Access by Technology
- Figure 12. Respondent Fixed-Line Voice Services by Technology
- Figure 13. Respondent Mobile Services by Plan Type
- Figure 14. Respondent Television Services by Technology
- Figure 15. Consumer Value from Network Services
- Figure 16. Consumers in France Prefer CVS
- Figure 17. Consumer Interest in Using One Service Provider
- Figure 18. Survey Respondents by Age Group
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