Future forecasts and historic market data can improve market and strategic planning.
Understand which channels and products will be the major winners and losers in the coming years.
Know the share of sales between different products in your key channels and how this will develop.
Assess the impact of economic recession and recovery on market growth.
Introduction and Landscape
Why was the report written?
"The Future of Retailing in Europe to 2017" is based upon an extensive, cross-country, industry research program which brings together Canadean's research, modelling and analysis expertise in order to develop uniquely detailed market data. It provides detailed quantitative analysis of past and future trends, crucially providing retail sales data not just by channel and by product, but showing product sales through different channels. This allows marketers interested in retailing to determine how to account for the development of the retail trade overall and to know which channels are showing growth for which products in the coming years. It aims to capture the shift to new channels depending on the country, the effects of recession, and shifting consumer behaviour thereby providing timely, highly comparable analysis of the retail markets. Data sets are provided for 2007 through to 2017, with actuals being provided for 2012. All initial market sizing and analysis is conducted in local currency in order to ensure that local trends are reflected in the data before conversion into other currencies.
What are the key drivers behind recent market changes?
Consumers have been reacting to the effects of the global recession including the following recovery period on their discretionary spending and retail markets have been no exception. While the country by country market changes have varied, nowhere has been left totally untouched. This report quantitatively examines the components of change in the market by looking at historic and future growth patterns including how changes in consumers' behaviour have affected the retail sector for different product categories and channels.
What makes this report unique and essential to read?
This report provides detailed data on the size and development of retail sales of individual product types through specific retail channels and formats in Europe. It provides a detailed and comprehensive quantitative analysis of the trends affecting market development through both historic and forecast data.
Key Features and Benefits
Category coverage is provided to cover 25 products, across eight product groups that include: Apparel, Accessories and Luxury Goods, Books, News and Stationery, Electricals and Electronics, Food and Grocery, Furniture and Floor Coverings, Home and Garden Products, Music, Video and Entertainment Software, and Sports and Leisure Equipment.
Channel coverage is provided to cover 17 channels, across four channel groups that include: General Retailers, Specialist Retailers, Value Retailers, and Online Retailers.
Forecasts allow marketers to understand the future pattern of market trends, from winners and losers to category and channel dynamics, and thereby quickly and easily identify the key areas in which they want to compete in the future.
The Top five EU countries (France, Germany, Russia, Italy, and the UK) continue to dominate European retail sales, but their combined share is expected to decline from over 62% in 2007 to over 61% 2017.
Czech Republic, Austria, and Denmark occupy the top three ranks in terms of per-capita retail spend, respectively, in the region in 2012
Canadean has a long-held reputation for providing valuable and in-depth market research initially built up in beverages, and now operates across the FMCG market and related industries, including packaging, ingredients, soft drinks, beer, retail, foodservice, wines & spirits, health & beauty and food.
Building on our 40 years of experience as the leading market research and analysis provider to the beverage industry, we have continually enhanced and refined our specialist research skills and market intelligence tools.
Today, our research covers the entire spectrum of the consumer value chain, from suppliers, manufacturers, distribution channels through to consumer insights and trends.
Table of Contents
1.1. What is this Report About?
1.2.1. This report provides 2012 actual sales; while forecasts are provided for 2013 - 2017
1.2.2. Product and Channel Definitions
1.2.3. Country Coverage
1.3. Summary Methodology
1.3.2. The triangulated market sizing method
1.3.3. Industry surveys in the creation of retail market data
1.3.4. Quality control and standardized processes
2. Europe: Retail Sales Overview
2.1. Retail Channels Overview
2.2. Retail Categories Overview
2.3. Europe: Country Overview
2.3.1. Channel Share by Country
2.3.2. Retail Sales by Country
2.3.3. Per-Capita spend
3. Europe: Channel Analysis
3.1. General Retailers Group Overall
3.1.1. Convenience stores (including Independents) and gas stations Sales by Country
3.1.2. Convenience stores (including Independents) and gas stations by per capita spend by Country
3.1.3. Convenience stores (including Independents) and gas stations by product sales
3.1.4. Department stores Sales by Country
3.1.5. Department stores by per capita spend by Country
3.1.6. Department stores by product sales
3.1.7. Hypermarkets, supermarkets and hard-discounters Sales by Country
3.1.8. Hypermarkets, supermarkets and hard-discounters by per capita spend by Country
3.1.9. Hypermarkets, Supermarkets and Hard-Discounters by product sales
3.1.10. Other general and non-specialist direct retailers Sales by Country
3.1.11. Other general and non-specialist direct retailers by per capita spend by Country
3.1.12. Other General and Non-Specialist Direct Retailers by product sales
3.1.13. Vending machines Sales by Country
3.1.14. Vending machines by per capita spend by Country
3.1.15. Vending machines by product sales
3.2. Specialist Retailers Group Overall
3.2.1. Clothing, footwear, accessories and luxury goods specialists Sales by Country
3.2.2. Clothing, footwear, accessories and luxury goods specialists by per capita spend by Country
3.2.3. Clothing, footwear, accessories and luxury goods specialists by product sales
3.2.4. Drug stores and health and beauty stores Sales by Country
3.2.5. Drug stores and health and beauty stores by per capita spend by Country
3.2.6. Drug stores and health and beauty stores by product sales
3.2.7. Duty free retailers Sales by Country
3.2.8. Duty free retailers by per capita spend by Country
3.2.9. Duty free retailers by product sales
3.2.10. Electrical and electronics specialists Sales by Country
3.2.11. Electrical and electronics specialists by per capita spend by Country
3.2.12. Electricals and electronics specialists by product sales
3.2.13. Food and drinks specialists Sales by Country
3.2.14. Food and drinks specialists by per capita spend by Country
3.2.15. Food and drinks specialists by product sales
3.2.16. Home furniture and homewares retailers Sales by Country
3.2.17. Home furniture and homewares retailers by per capita spend by Country
3.2.18. Home furniture and homewares retailers by product sales
3.2.19. Home improvement and gardening supplies retailers Sales by Country
3.2.20. Home improvement and gardening supplies retailers by per capita spend by Country
3.2.21. Home improvement and gardening supplies retailers by product sales
3.2.22. Music, video, book, stationery and entertainment software specialists Sales by Country
3.2.23. Music, video, book, stationery and entertainment software specialists by per capita spend by Country
3.2.24. Music, video, book, stationery, and entertainment software specialists by product sales
3.2.25. Other specialist retailers Sales by Country
3.2.26. Other specialist retailers by per capita spend by Country
3.2.27. Other specialist retailers by product sales
3.3. Online Retailing Overall
3.3.1. Online Retailing Sales by Country
3.3.2. Online Retailing by per capita spend by Country
3.3.3. Online Retailing by product sales
3.4. Value Retailers Group Overall
3.4.1. Cash and carries and warehouse clubs Sales by Country
3.4.2. Cash and carries and warehouse clubs by per capita spend by Country
3.4.3. Cash and carries and warehouse clubs by product sales
3.4.4. Value, variety stores and general merchandise retailers Sales by Country
3.4.5. Value, variety stores and general merchandise retailers by per capita spend by Country
3.4.6. Value, variety stores and general merchandise retailers by product sales